Senior Event Marketing Coordinator

Socket.dev; Cincinnati (OH); On-site; USD 65,000 - 90,000; Full time

Job summary

3CDC, the Cincinnati Center City Development Corporation, seeks a Senior Event Marketing Coordinator to boost awareness and attendance for civic-space events. You will collaborate with the Senior Director of Marketing and Communications and the Civic and Commercial Activation team to craft annual plans, manage budgets, and coordinate sponsorship recognition across digital and on-site channels.

Your role emphasizes paid and earned media, content creation, and on-site activation to drive event

Qualifications

• Experience in developing and executing event marketing plans.
• Strong written and verbal communication skills.
• Ability to manage budgets and measure ROI of campaigns.

Responsibilities

• Assist in development of 3CDC’s overall marketing strategy.
• Plan content for Civic Spaces across social media.
• Lead social media activities across platforms and manage content creation.
• Coordinate paid advertising campaigns for civic spaces and events.
• Manage budgets and invoices for paid marketing initiatives.
• Produce event and marketing signage and written communications.
• Maintain online calendars and engage with media and sponsors.

Skills

Social media management

Content creation

Budget management

Analytics

Event marketing

Tools

Instagram

Facebook

TikTok

Job description

Organizational Overview

The Cincinnati Center City Development Corporation (3CDC) is a tax-exempt nonprofit focused on revitalizing Cincinnati’s urban core, particularly the Central Business District and Over-the-Rhine. Partnering with the City of Cincinnati and the corporate community, 3CDC works to create a vibrant downtown through development, programming, and district management, supported by a team of roughly 140 full-time and 180 part-time staff.

3CDC At-a-Glance:

• 3CDC has contributed to more than $2B in development across Downtown and OTR, including civic spaces, mixed-income housing, and mixed-use projects.
• The organization manages nearly 700K square feet of commercial space, ~200 apartment units, and 5,900+ parking spaces, generating $51M+ annually.
• 3CDC oversees seven civic spaces, hosting nearly 1,600 free events each year.
• 3CDC also manages the Downtown Cincinnati and OTR South Special Improvement Districts, providing clean and safe services, outreach, beautification, and marketing.

Why Join Us?

At 3CDC, you’ll have the opportunity to work in a collaborative, fast-paced environment where your contributions make a tangible impact on the community. This role offers meaningful industry experience, opportunities for professional growth, and the chance to be part of a team dedicated to strengthening and energizing Cincinnati’s urban core.

Job Summary

The Senior Event Marketing Coordinator drives awareness of and attendance to 3CDC-produced events in our civic spaces. Increasing awareness of 3CDC’s role as the producer of these events is integral to this position in addition to recognizing sponsors of each event. Using earned media, paid media, trade media, digital and social media, print materials and outdoor signage within our own spaces (LED board, garages, civic spaces), the Senior Event Marketing Coordinator will work with the Senior Director of Marketing and Communications, and the Civic and Commercial Activation team to create annual marketing plans and budgets with measurable results. The Senior Event Marketing Coordinator will be expected to be a leader in event marketing efforts, work in lock-step with the events and operations teams, develop and implement plans within budget, initiate budget conversations and address needs for photography, videography, and social media engagement to drive awareness of attendance of events.

Tasks:

• Assist in the development of 3CDC’s overall marketing strategy.
• Work as part of the Marketing and Communications Team in the planning and development of content that shapes the identity of 3CDC’s Civic Spaces across social media.
• Lead social media activities including:
  • Curating relevant content to reach event attendees and community members across platforms.
  • Creating and managing published content (images, video, and written).
  • Capturing content during events held at all Civic Spaces using Instagram, Facebook, and tik, tok for on-site marketing and recap purposes.
  • Monitoring, listening, and responding to users in a “social” way by engaging in dialogues and answering questions where appropriate.
  • Manage the creation and execution of promotional and sponsor recognition materials for events in conjunction with the Sponsorship Team.
  • Compiling analytics reports showing results (ROI) for sponsorship recaps and capture patron event engagement.
• Demonstrate excellent understanding, practice, explanation, and execution of current and digital media trends.
• Work with manager and internal design team to execute paid advertising campaigns for all civic spaces; contribute creative concepts and copy for digital ads, radio ads, and directly manage the setup and monitoring of paid social ads across all Civic Space handles.
• Manage budgets and invoices for paid marketing initiatives in collaboration with manager.
• Manage the production of event and marketing signage for Civic Spaces and events.
• Assist team with written communications including weekly newsletters, press releases, and other advertising content.
• Maintain and update online calendars for each Civic Space. Submit calendar listings to 3rd party sites and media.
• Assist with media engagement including TV and Radio interviews.
• Proactively share work and deliver strong customer service to sponsors and clients.

Disclaimer

This job description is not intended to be all inclusive. The employee will also perform other reasonably related business duties as assigned by their immediate supervisor and other management as required.