Senior Email Marketing Strategist - Growth & ROI

Public Policy Institute; Lawton (OK); On-site; USD 75,000 - 107,000; Part time

Benefits offered by this job

Mentorship

Benefits

Flexible schedule

Job summary

Public Policy Institute is hiring an Email Marketing Specialist on a contract basis in Lawton, OK, offering $75,000–$107,000 with mentorship, benefits, and flexible work arrangements.

The role requires senior-level expertise in ABM and YouTube Advertising, with a track record of driving revenue in the OK market and coordinating cross-functional launches. This position grows with you in a fast-paced, remote-friendly environment.

Qualifications

• 6+ years of Account-Based Marketing experience.
• 5+ years of YouTube Advertising experience.
• Comfort owning sales marketing decisions in an OK market.

Responsibilities

• Pitch Public Policy Institute's offering to new buyers.
• Line up sponsorships to increase exposure to buyers.
• Report on attribution and ROI to inform budget cycles.
• Coordinate cross-functional launches with creative, product, and operations.
• Bridge Change Management reporting to inform leadership.
• Conduct market research to identify trends in sales marketing.
• Run discovery calls to uncover budget.
• Own the handoff doc between Programmatic Advertising and CRM.

Skills

Account-Based Marketing

YouTube Advertising

Prioritization

Tools

CRM software

Programmatic Advertising

Job description

Public Policy Institute is hiring an Email Marketing Specialist on a contract basis in Lawton, OK, offering $75,000–$107,000 with mentorship, benefits, and flexible work arrangements.

The role requires senior-level expertise in ABM and YouTube Advertising, with a track record of driving revenue in the OK market and coordinating cross-functional launches. This position grows with you in a fast-paced, remote-friendly environment.