Email Marketing Specialist

Public Policy Institute; Lawton (OK); On-site; USD 75,000 - 107,000; Part time

Benefits offered by this job

Mentorship

Benefits

Flexible schedule

Job summary

Public Policy Institute is hiring an Email Marketing Specialist on a contract basis in Lawton, OK, offering $75,000–$107,000 with mentorship, benefits, and flexible work arrangements.

The role requires senior-level expertise in ABM and YouTube Advertising, with a track record of driving revenue in the OK market and coordinating cross-functional launches. This position grows with you in a fast-paced, remote-friendly environment.

Qualifications

• 6+ years of Account-Based Marketing experience.
• 5+ years of YouTube Advertising experience.
• Comfort owning sales marketing decisions in an OK market.

Responsibilities

• Pitch Public Policy Institute's offering to new buyers.
• Line up sponsorships to increase exposure to buyers.
• Report on attribution and ROI to inform budget cycles.
• Coordinate cross-functional launches with creative, product, and operations.
• Bridge Change Management reporting to inform leadership.
• Conduct market research to identify trends in sales marketing.
• Run discovery calls to uncover budget.
• Own the handoff doc between Programmatic Advertising and CRM.

Skills

Account-Based Marketing

YouTube Advertising

Prioritization

Tools

CRM software

Programmatic Advertising

Job description

Public Policy Institute wants an Email Marketing Specialist who hears "no" as a starting point, not a verdict, especially across the OK market. We're hiring a senior Email Marketing Specialist to join Public Policy Institute on a contract basis, with $75,000 - $107,000 on offer and genuine room to advance.

Key Responsibilities

• Pitch Public Policy Institute's gloriously-unglamorous offering to buyers who haven't heard of us yet
• Line up the fast-paced sponsorships that put Public Policy Institute in front of buyers
• Report on attribution and channel ROI to inform the $75,000 - $107,000 budget cycle
• Coordinate cross-functional launches with creative, product, and operations
• Bridge Change Management reporting and the story your CMO needs to hear
• Conduct market research to uncover trends shaping the sales marketing space
• Run discovery calls that uncover budget without asking for it
• Own the handoff doc that keeps nothing falling between Programmatic Advertising and CRM

What You'll Bring

• An instinct for prioritization when everything is labeled urgent
• A solid foundation in Account-Based Marketing, refined over 6+ years
• Comfort owning sales marketing decisions in an OK market
• 5+ years of YouTube Advertising reps, not just YouTube Advertising exposure

Public Policy Institute doesn't sell sales marketing so much as guarantee it, a quietly-ambitious distinction the Lawton, OK team takes personally. We default to documenting decisions so OK and remote teammates stay equally in the loop.

The bottom line: $75,000 - $107,000, mentorship, benefits, and flexibility, wrapped into an Email Marketing Specialist role that grows as fast as you do.

The Public Policy Institute team is scaling in Lawton, OK, and we are hiring for it now.

The team in Lawton, OK is one strong Email Marketing Specialist away from complete, and that could be you.