Senior Editorial Strategist, Higher Education Communications

City University of New York; New York (NY); Hybride; USD 90 000 - 98 000; Plein temps

Résumé du poste

The City University of New York's CUNY School of Professional Studies (CUNY SPS) in New York, NY, seeks an Editorial Strategy Manager to lead editorial planning and writing for marketing and communications. This hands-on role combines strategy with daily editing and proofreading across website, publications, and internal communications.

Reporting to the Chief Marketing Officer, you will shape the editorial voice, standards, and content workflows, manage contributors, and guide content for SPS

Qualifications

• Bachelor's Degree and six years' related experience required.
• Experience in communications, journalism, editorial strategy, public relations, or a related field required.

Responsabilités

• Leads and executes an integrated editorial strategy across the School's website, executive and internal communications, public relations, print and digital publications, ensuring content supports enrollment, engagement, reputation, and institutional priorities.
• Serves as the marketing and communications team's lead writer, editor, and proofreader, developing high-priority content for multiple audiences, channels, and formats.
• Plans, develops, writes, and audits content for the CUNY SPS website with SEO and web technology teams to ensure clarity, accuracy, accessibility, discoverability, and current relevance.
• Establishes and maintains the School's editorial voice, messaging, guidelines, and quality standards, applying rigorous research, interviewing, fact-checking, verification, editing, and proofreading.
• Provides editorial guidance to the Dean, Chief Marketing Officer, and School leaders, developing newsletters, remarks, speeches, talking points, and high-visibility communications.
• Manages and mentors a communications coordinator and freelance contributors, prioritizing work, deadlines, and editorial direction.
• Develops and manages editorial calendars and workflows for prioritizing, assigning, reviewing, approving, and publishing content across channels.
• Writes and edits web stories and profiles of students, faculty, and alumni, and other feature content for digital and print publications.
• Directs and oversees the development of press releases, news announcements, and other public-facing editorial content.
• Leads editorial planning and production for the SPS Magazine and Annual Report.
• Provides editorial guidance across the School and identifies opportunities to strengthen storytelling and repurpose content.
• Uses audience insights, SEO, analytics, and content performance data to inform editorial planning and improve content effectiveness.

Formation

Bachelor's Degree

Description du poste

The City University of New York's CUNY School of Professional Studies (CUNY SPS) in New York, NY, seeks an Editorial Strategy Manager to lead editorial planning and writing for marketing and communications. This hands-on role combines strategy with daily editing and proofreading across website, publications, and internal communications.

Reporting to the Chief Marketing Officer, you will shape the editorial voice, standards, and content workflows, manage contributors, and guide content for SPS