Senior Director, Strategy

VaynerX; New York (NY); On-site; USD 170,000 - 190,000; Full time

Job summary

VaynerX is seeking a Senior Director of Strategy & Business Development to leverage consumer insights and strategic thinking to drive impactful business results. The role involves leading a team, developing brand strategies, and fostering strong client relationships while ensuring high-quality strategic output.

Benefits

Employer-sponsored 401k with match

Medical, Dental, and vision coverage

Unlimited PTO

Caregiver (Parental) Leave

Health and Wellness benefits

Qualifications

• 8-10 years of experience in brand strategy at a top agency.
• Management experience with a focus on mentorship.
• Ability to analyze qualitative and quantitative research.

Responsibilities

• Articulate data-driven insights to deliver compelling stories to clients.
• Facilitate brainstorms and workshops for creative ideation.
• Direct the strategic development of client presentations.

Skills

Analytical skills

Strategic thinking

Leadership

Consumer insights

Team collaboration

Job description

About Vaynerx

VaynerX ( https://vaynerx.com ) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

About Vaynerx

VaynerX ( https://vaynerx.com ) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

About Vaynermedia

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

Overall Purpose

Strategy at VaynerMedia provides a crucial perspective on the business dynamics. We are a human centric, culture obsessed discipline where we dive deep into audience insights, media trends, cultural shifts, and tech innovations that inform our strategic recommendations. Our team is collectively redefining and modernizing the way our clients harness consumer and cultural intelligence, develop brand strategy and plan for attention.

KEY AREAS OF RESPONSIBILITY

• Articulate data-driven insights in a logical flow in order to deliver a compelling and enlightening story to client.
• Bring the consumer’s world to life through the use of qualitative and cultural mining, plus insightful synthesis of quantitative research.
• Demonstrate strong analytical and strategic skills to help solve clients’ business problems.
• Stay abreast of the competitive landscape and identify new methodologies as it pertains to data and human centered research to deliver meaningful results for our clients.
• Evaluate creative concepts and communication opportunities and provide sound feedback and/or recommendations, as appropriate.
• Facilitating brainstorms, workshops and ideation sessions that drive greater creativity and innovation.
• Direct the strategic development of client presentations and other important communication; delivering clear, compelling and persuasive communications to all stakeholders.
• Be an ambassador in the development of new insights, audience segmentation and cultural analysis that will build and clients’ businesses.
• Responsible for growth and development of his/her direct reports / team by providing clear, direct, actionable and motivating feedback
• Brief creative teams for ideation and steer / facilitate brainstorms and workshops.
• Build and maintain client and external agency relationships.
  
  

Experience/Knowledge Required

• 8-10 years with strategically building brands at a top agency, working for Fortune 500 clients - must have experience understanding the intersection of business strategy, consumer insights and digital behavior in grounding big, purposeful ideas.
• Management experience, recognized for their ability to balance
• Strong leadership experience and recognized for their ability to balance mentorship and empowerment of the team, with ensuring quality of strategic output.
• Ability to review qualitative, quantitative research, and behavioral data and independently be able to dive into research tools to draw and interpret insights.
• Ability to interact with and influence people of an organization, fostering strong cross-functional teamwork and collaborative results.
• Strategic thinking ability with balanced analytical and creative approach to integrated marketing planning.
• Understanding of multiple channels for communications and connections, and their role in brand and content marketing.
• Self-motivated and demonstrates initiative in identifying opportunities, discerning a clear path forward and acting upon them swiftly.
  
  

Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!

• Exact compensation may vary based on skills, experience, and location.
• Employer-sponsored 401k with match
• Medical, Dental, and vision coverage
• Unlimited PTO
• Caregiver (Parental) Leave
• Health and Wellness benefits
  
  

Base Salary

$170,000 — $190,000 USD

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Advertising Services

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