Senior Director, Product Marketing & Commercialization

Wolters Kluwer; Salem (OR); On-site; USD 152,000 - 271,000; Full time

Benefits offered by this job

Medical, Dental, Vision Plans

401(k)

FSA/HSA

Tuition Assistance

Vacation and Sick Time

Paid Parental Leave

Job summary

Wolters Kluwer Health seeks a Director of Product Marketing & Commercialization to transform product strategy into market value. You will lead Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Packaging/Go-to-Market for the Clinical Decision Support portfolio.

You will define positioning, messaging, and lifecycle strategies, guiding cross-functional teams through launches, enablement, and ongoing optimization to drive customer adoption and revenue growth.

Qualifications

• Lead Product Marketing, Market Intelligence, and Go-to-Market for the Clinical Decision Support portfolio.
• Define positioning, messaging, and packaging grounded in customer needs.
• Drive launch governance and cross-functional alignment.

Responsibilities

• Define and execute the Product Marketing and Commercialization strategy for the CDS portfolio.
• Lead and develop the organization responsible for Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Product Packaging and Go-to-Market.
• Establish priorities, roles, and operating rhythms across the function.
• Allocate resources across launches, portfolio initiatives, and opportunities.
• Build and coach a high-performing team focused on customer-centric, market-driven outcomes.

Skills

Product Marketing

Leadership

Go-to-Market

Portfolio Marketing

Market Intelligence

Job description

Wolters Kluwer Health seeks a Director of Product Marketing & Commercialization to transform product strategy into market value. You will lead Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Packaging/Go-to-Market for the Clinical Decision Support portfolio.

You will define positioning, messaging, and lifecycle strategies, guiding cross-functional teams through launches, enablement, and ongoing optimization to drive customer adoption and revenue growth.