Senior Director, Product Marketing & Commercialization

Wolters Kluwer; Nashville (TN); On-site; USD 152,000 - 271,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401(k) plan

Paid parental leave

Job summary

Wolters Kluwer Health in Nashville leads the UpToDate clinical decision support portfolio. The role directs Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Packaging/Go-to-Market to turn strategy into market value and sustained adoption.

You will build and empower a high-performing team, align cross-functional stakeholders, and guide strategy, messaging, launches, and commercial readiness across the product lifecycle.

Qualifications

• 12+ years in product marketing or related roles.
• Proven leadership of marketing and insights teams.
• Experience commercializing healthcare, enterprise SaaS, or data products.
• Ability to influence across Product, Marketing, Sales, and Exec teams.

Responsibilities

• Define and execute the Product Marketing and Commercialization strategy for the Clinical Decision Support portfolio.
• Lead and develop the organization responsible for Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Product Packaging and Go-to-Market.
• Establish clear priorities, roles, responsibilities, operating rhythms, and decision rights across the function.
• Allocate resources across product launches, portfolio initiatives, market opportunities, and strategic priorities.
• Build a high-performing, customer-centric, and market-driven team with strong capabilities in product marketing, commercialization, research, packaging, and competitive strategy.
• Coach and develop product marketing and market insights leaders and specialists.
• Serve as a senior advisor to Product and Executive Leadership on commercialization strategy, portfolio opportunities, customer needs, market dynamics, and competitive risks.

Skills

Product marketing leadership

Go-to-Market strategy

Market intelligence

Cross-functional leadership

Job description

Wolters Kluwer Health in Nashville leads the UpToDate clinical decision support portfolio. The role directs Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Packaging/Go-to-Market to turn strategy into market value and sustained adoption.

You will build and empower a high-performing team, align cross-functional stakeholders, and guide strategy, messaging, launches, and commercial readiness across the product lifecycle.