Senior Director of Growth Marketing

Salesforce, Inc.; Seattle (WA); Vor Ort; USD 182.000 - 305.000; Vollzeit

Zusammenfassung

Salesforce is seeking a Senior Director of Growth Marketing to own the strategy and execution for MeshMesh, driving pipeline and revenue across demand generation, lifecycle, product-led growth, and digital channels from Seattle.

You will lead a diverse team, partner with Solution Engineering and Product to apply AI agents and demos, build scalable growth assets, and oversee budgets, forecasting, attribution, and executive reporting.

Qualifikationen

• 12+ years in growth, demand generation, or digital marketing
• 6+ years leading marketing teams
• Proven track record building scalable growth programs delivering pipeline
• Hands-on with agentic marketing and AI-enabled tools
• Strong funnel metrics, attribution, experimentation, and marketing tech

Aufgaben

• Define and own growth marketing strategy, funnel, and targets
• Lead, hire, coach, and develop a diverse growth team
• Partner with Engineering and Product to apply AI demos and proofs of value
• Build agentic marketing workflows with human-in-the-loop checkpoints
• Drive experimentation across channels and messaging with measurement
• Oversee budget, forecasting, attribution, and executive reporting
• Align with Sales, Brand, Content, and Customer Success on pipeline goals
• Track metrics like pipeline, CAC, and productivity gains

Kenntnisse

Growth marketing

Team leadership

Data-driven

Executive communication

Agentic AI marketing

Ausbildung

Bachelor's degree or equivalent

Jobbeschreibung

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

What You'll Be Doing & Why It Matters

The MeshMesh team is building the next-generation mesh networking platform for Salesforce customers. As the Senior Director of Growth Marketing, you will own the strategy and execution for how MeshMesh acquires, converts, and expands customers, leading a team that drives pipeline and revenue across demand generation, lifecycle, product-led growth, and digital channels. You will champion agentic solution engineering, partnering with Solution Engineering and Product to use AI agents and AI coding tools to build interactive demos, prototypes, and proof-of-value experiences that become scalable growth assets for the funnel.

You will be accountable for pipeline, conversion, and efficient growth.

Core Responsibilities & Scope

• Define and own the growth marketing strategy, funnel, and targets across acquisition, conversion, and expansion.
• Lead, hire, coach, and develop a team of growth, demand generation, lifecycle, and marketing operations leaders.
• Partner with Solution Engineering to apply agentic solution engineering to growth, turning AI-built demos, prototypes, and proofs of value into self-serve experiences, campaigns, and sales enablement assets.
• Build agentic marketing workflows that use AI agents to automate campaign creation, personalization, testing, lead qualification, and performance analysis, with human-in-the-loop checkpoints.
• Drive a rigorous experimentation program across channels, messaging, and conversion paths.
• Partner with Sales, Product, Brand, Content, and Customer Success leaders to align on pipeline goals and the customer journey.
• Own the growth budget, forecasting, attribution, and reporting, and communicate results to executive leadership.
• Define and track metrics, including pipeline, CAC, conversion rates, and productivity gains from agentic workflows.
• Work through ambiguity and test new channels, formats, and growth models.

Minimum Requirements

• You have 12+ years of experience in growth, demand generation, or digital marketing, including 6+ years leading marketing teams.
• You have a proven track record of building and scaling growth programs that deliver pipeline and revenue in a B2B technology or SaaS business.
• You have hands-on experience with, or a strong interest in, agentic marketing and agentic solution engineering, and you coach your team to build with AI agents and AI coding tools.
• You are data-driven and expert in funnel metrics, attribution, experimentation, and marketing technology.
• You have strong executive communication and cross-functional leadership skills.
• You have a degree or equivalent relevant experience
• You are an agentic first product marketer using AI and automation.

Preferred Qualifications

• You have built or run agentic workflows (e.g., with Agentforce or similar AI agent tools) in a growth marketing context.
• You have experience with product-led growth and self-serve motions.
• You have experience partnering with Solution Engineering on demos and proof-of-value programs.
• You have excellent written communication skills.
• You can lead through influence across a complex organization.

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates' resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills and experience. Certain roles may be eligible for incentive compensation, equity and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records. At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $181,700 - $304,700 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $218,100 - $332,600 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.