Senior Director of Communications & Digital Growth

7Seventy; United States, Northern America, Americas; Hybrid; USD 90,000 - 150,000; Full time

Job summary

7Seventy is seeking a senior communications leader to shape strategy and execute across digital content, website growth, thought leadership, and public narrative. This hands-on role builds scalable messaging systems and content to support long-term organizational growth.

You will increase awareness of benefits eligibility, expand digital tools reach, and translate policy and research into clear communications for diverse audiences, collaborating with program, research, product, and data teams.

Qualifications

• 5 to 9 years of experience in communications, journalism, marketing, public affairs, or a related field.
• Ability to translate complex policy, research, or technology topics into accessible content.
• Experience managing digital content, websites, and SEO strategy.
• Interest in higher education, economic mobility, public benefits access, or social policy.

Responsibilities

• Lead digital content and website strategy to increase awareness, engagement, and organic traffic.
• Maintain and improve SEO performance across multiple websites focused on student support resources.
• Use analytics and search insights to increase conversions through benefits screening and related digital actions.
• Manage website content updates tied to research findings, program launches, and student‑facing resources.
• Lead a full website rewrite to reflect an evolving strategy, expanded offerings, and technology‑driven work.
• Develop email communications for campus partners that deliver updates, insights, and thought leadership.
• Create follow‑up email and text message content for students, using engagement data to improve messaging effectiveness.
• Write clear, accessible student‑facing communications that reduce stigma and help users navigate complex application processes.
• Create and manage a consistent LinkedIn content cadence based on insights from programs, research, and product initiatives.
• Draft thought leadership content and executive social posts for senior leadership.
• Identify opportunities for media visibility, commentary, interviews, and op‑ed placement.
• Support the development of recurring media pieces and public‑facing articles.
• Collect and elevate student experiences to strengthen storytelling and public understanding of benefits access challenges.
• Work closely with program, research, product, and data teams to translate findings into compelling public narratives.
• Build repeatable messaging systems, templates, and content workflows that can scale with growth.

Skills

Exceptional writing

Editing

Storytelling

SEO strategy

Content management

Policy translation

Strategic planning

Hands-on execution

Higher education interest

Media outreach

Job description

7Seventy is seeking a senior communications leader to shape strategy and execute across digital content, website growth, thought leadership, and public narrative. This hands-on role builds scalable messaging systems and content to support long-term organizational growth.

You will increase awareness of benefits eligibility, expand digital tools reach, and translate policy and research into clear communications for diverse audiences, collaborating with program, research, product, and data teams.