Senior Director Marketing

Curium Pharma

St. Louis (MO)

On-site

USD 180,000 - 240,000

Full time

2 days ago
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Job summary

Curium Pharma is seeking a Senior Director of Marketing - Oncology to lead planning and execution of hospital-focused marketing strategies for oncologists, including KOL engagement in prostate cancer.

The role requires deep clinical data understanding, patient journey insights, and cross-functional collaboration to guide promotional review within Oncology.

Qualifications

  • Bachelor’s degree in business, marketing or related medical/scientific field required.
  • 12+ years of relevant work experience with 5+ years in oncology pharmaceutical marketing.
  • Strong Oncology KOL relationships and launch experience.

Responsibilities

  • Determine brand strategy, positioning, messaging and promotional tactics.
  • Drive market insights through research and competitive intelligence.
  • Develop and execute an integrated annual brand plan.
  • Collaborate with Commercial Operations on ROI for tactics and sales impact.

Skills

Brand strategy
Market insights
Cross-functional collaboration
Communication skills
Financial acumen

Education

Bachelor’s degree in business/marketing or related field

Job description

The Senior Director of Marketing - Oncology is responsible for the planning and execution of marketingstrategies and tactics specifically designed for the hospital setting, focused primary on Oncologists. Further, the role will be key in building and maintaining relationships with Oncology Key Opinion Leaders (KOL) treating prostate cancer.

The Senior Director of Marketing - Oncology will also need to understand the clinical data, patient journey, and customer needs, significantly contribute to commercial cross-functional teams, and will lead the promotional review of marketing tactics germane to the Oncology specialty.

Summary of Position

The Senior Director of Marketing - Oncology is responsible for the planning and execution of marketingstrategies and tactics specifically designed for the hospital setting, focused primary on Oncologists. Further, the role will be key in building and maintaining relationships with Oncology Key Opinion Leaders (KOL) treating prostate cancer.

The Senior Director of Marketing - Oncology will also need to understand the clinical data, patient journey, and customer needs, significantly contribute to commercial cross-functional teams, and will lead the promotional review of marketing tactics germane to the Oncology specialty.

Essential Functions
  • Determine brand strategy, positioning, messaging, and corresponding promotional tactics
  • Drive business insights (through market research and competitive intelligence) that lead to a clear understanding of existing and future market dynamics
  • Develop and execute an integrated annual brand plan
  • Work with Commercial Operations in ROI measurement plan to assess impact of key tactics on sales growth
  • Optimize annual budgets and other resources
  • Foster strong partnerships with Sales leadership, Medical Affairs, Market Access, Regulatory and Legal to ensure aligned objectives
  • Ensure effective and compliant creation of brand resources by collaborating with the Medical, Legal, and Compliance Teams
  • Manage and attend key congresses and professional and patient meetings
  • Support sales organization including field travel
  • Must maintain operational compliance with US and international regulatory agencies and guidelines (i.e. FDA, EU, HC, TGA, PIC/S, ISO, USP, NRC, cGMP, etc.).
Requirements
  • Bachelor’s degree in business, marketing or related medical or scientific field required
  • 12 or more years of relevant work experience with 5 or more years of pharmaceutical marketing experience in Oncology, including launch experience
  • Strong Oncology KOL relationships
  • Effective at working collaboratively on teams
  • Experience effectively executing a wide range of personal and non-personal tactics
  • Excellent verbal and written communication skills
  • Solid business and financial acumen
  • Strong interpersonal skills
  • Open to remote candidates, with willingness to travel to St. Louis one week per month.
Working Conditions
  • Standard office environment
  • Willingness to work in a team based environment.
  • Close attention to detail required.
  • Must be able to work outside of regular work hours.
  • Up to 25% travel required
  • Remote work acceptable with frequent trips to the St. Louis office
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