Senior Director, Content & Creative Strategy

Concentra, Inc.; Addison (TX); On-site; USD 150,000 - 230,000; Full time

Benefits offered by this job

401(k) Retirement Plan with Employer

Life & Disability Insurance

Paid Time Off

Colleague Referral Bonus Program

Tuition Reimbursement

Dependent Care Spending Account

Employee Discounts

Job summary

Concentra, Inc. is seeking a Content & Creative Director to lead enterprise content strategy, editorial planning, and brand communications.

This role oversees a multidisciplinary team and partners with Product, Digital, Revenue Operations, Sales, Clinical and Operations to translate priorities into integrated content and creative strategies. The ideal candidate will drive thought leadership, customer stories, and market materials while ensuring consistency with Concentra's brand standards.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, Advertising, English or related field.
• 8+ years of experience leading enterprise content strategy, integrated marketing and brand communications in a complex B2B organization.
• Experience establishing enterprise brand standards, messaging frameworks and editorial governance.

Responsibilities

• Lead the development and execution of integrated content strategies to strengthen Concentra's reputation and drive growth.
• Provide strategic creative direction, coach writers/designers, and ensure deliverables reflect brand standards and quality.
• Champion consistent brand standards, messaging and editorial quality across all external marketing communications.
• Partner with leaders to translate priorities into integrated content, creative, and communications strategies for customer acquisition and engagement.
• Develop compelling content including thought leadership, customer stories, case studies, media materials and campaigns.
• Lead day-to-day content operations, planning, prioritization, resource allocation and production workflows.

Skills

Content strategy

Brand communications

Leadership

Editorial planning

Cross-functional collaboration

AI-enabled tools

Education

Bachelor’s Degree in Marketing/Communications/English or related field

Job description

Concentra, Inc. is seeking a Content & Creative Director to lead enterprise content strategy, editorial planning, and brand communications.

This role oversees a multidisciplinary team and partners with Product, Digital, Revenue Operations, Sales, Clinical and Operations to translate priorities into integrated content and creative strategies. The ideal candidate will drive thought leadership, customer stories, and market materials while ensuring consistency with Concentra's brand standards.