Senior Director, Communications (Advertising Business)

Walmart Connect; Hoboken (NJ); On-site; USD 156,000 - 312,000; Full time

Benefits offered by this job

Health benefits

401(k) and stock purchase program

Paid time off

Education benefit programs

Job summary

Walmart Connect seeks a Senior Director of Communications to shape the company’s messaging across earned, owned, executive, and advertiser-facing channels. You will craft a differentiated narrative about how Walmart blends customer insight, commerce, and media to deliver outcomes for advertisers and customers.

Based in Hoboken, NJ, this role requires 10+ years leading communications, strong media relations, and exceptional writing.

Qualifications

• 10+ years leading communications in fast-moving industries.
• Exceptional storytelling to translate complex concepts.
• Deep media relations and ability to influence senior leaders.

Responsibilities

• Develop and lead Walmart Connect Communications strategy across earned, owned, and executive channels.
• Define narratives for Walmart’s role in commerce and media to inform advertisers and industry.
• Translate advertising, data, and tech capabilities into clear, compelling stories.

Skills

Communications leadership

Storytelling

Media relations

Executive presence

Business writing

Advertising knowledge

Education

Bachelor’s degree in Communications/Public Relations/Political Science

Job description

Position Summary...The Senior Director, Walmart Connect Communications will help shape the next chapter of Walmart’s advertising business and its role in the rapidly evolving commerce media industry. This leader will define and drive the communications strategy for Walmart Connect, telling a differentiated story about how Walmart brings together customer understanding, commerce and media to create better experiences for customers and stronger outcomes for advertisers. The opportunity is to build reputation, shape industry perception and translate a fast-moving business into stories that demonstrate why Walmart’s scale, customer relationships and closed-loop understanding of commerce create something distinct in the advertising market.

About the team

Walmart Connect Communications operates within Global Communications as part of the Enterprise Growth organization. The team supports advertisers in recognizing Walmart’s unique opportunities, enhances customer experience by integrating advertising thoughtfully, and informs industry stakeholders about the evolving relationship between commerce and media. This group leads strategic communication efforts, ensuring consistent messaging and impactful engagement across multiple platforms. By fostering collaboration and leveraging expertise, the team drives innovative communication strategies that align with business goals and promote effective external and internal interactions. This position will be based at our Hoboken, New Jersey office, located at 221 River Street, Hoboken, NJ 07030.

What you’ll do

• Develop and lead a forward-looking communications strategy for Walmart Connect across earned, owned, executive, and advertiser-facing channels.
• Define a differentiated narrative for Walmart’s role in commerce media, grounded in customer value, advertiser outcomes, and Walmart’s unique understanding of commerce.
• Translate complex advertising, technology, data, and measurement capabilities into clear, compelling stories for business, media, and industry audiences.
• Advise senior leaders on messaging, positioning, and communications strategy as the business and category evolve.
• Identify moments and stories that demonstrate Walmart’s differentiation beyond individual product announcements.
• Develop thought leadership platforms for Walmart Connect executives around the evolving relationship between commerce, media, technology, and customer experience.

What You’ll Bring

• 10+ years of communications leadership experience, ideally across advertising, media, technology, retail, consumer brands, or other rapidly evolving industries.
• Strong knowledge of the advertising and media landscape, including the forces reshaping how brands reach and understand customers.
• Exceptional storytelling instincts, with the ability to make complex businesses and technologies understandable, relevant, and engaging.
• Deep media relations experience and strong instincts for what makes a compelling business, advertising, or technology story.
• Strong executive presence and the ability to influence across a large, matrixed organization.
• Exceptional writing skills, with an instinct for clear, simple language over industry jargon.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• Additional compensation includes Annual Or Quarterly Performance Bonuses.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

For information about PTO, see https://one.walmart.com/notices.

For information about Benefits And Eligibility, See One.Walmart.

The annual salary range for this position is $156,000.00 - $312,000.00

Additional compensation for certain positions may also include :

• Stock

Minimum Qualifications

Bachelor’s degree in Communications, Public Relations, Political Science, or related field and 6 years’ experience in journalism, communications, or relevant area OR 8 years’ experience in journalism, communications, or relevant area.

2 years’ supervisory experience.

Preferred Qualifications

• Direct media experience.
• Government or media relations experience in a Fortune 500 company.
• Managerial experience running media components of political election or grassroots advocacy campaigns.

Primary Location

221 River St, Hoboken, NJ 07030, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.