Senior Digital Marketing & Projects Lead

Northwestern Mutual; Seattle (WA); On-site; USD 56,000 - 60,000; Full time

Job summary

Northwestern University is seeking a versatile operations professional to support the marketing and communications team. The role focuses on managing web and email marketing functions, coordinating with Alumni Relations and Development partners, and ensuring projects run smoothly and on schedule.

You will help migrate to a new CMS, handle routine operational tasks, and collaborate across divisions to improve program delivery while maintaining compliance and quality.

Qualifications

• Bachelor's degree or equivalent combination of education and experience.
• Digital marketing experience—email marketing experience a plus.
• Knowledge of CAN-SPAM Act and WCAG standards.
• Alumni Relations or Development experience is a plus.

Responsibilities

• Serve as liaison to IT to ensure systems meet users' informational, analytical and computing needs.
• Coordinate advertising materials and alumni outreach to promote programs.
• Analyze outcomes and recommend changes to improve programs and projects.
• Plan meetings, workshops and events and manage logistics to foster internal and external relationships.
• Support program development and sponsor relations and coordinate logistical support.
• Develop and implement processes for safety, security and compliance programs.
• Contribute to strategic planning and operational improvements; perform other duties as assigned.

Skills

MS Office

Communication

Multitasking

Attention to detail

Education

Bachelor's degree

Tools

Anthology Encompass

Salesforce Marketing Cloud

Cascade by Hannon Hill

Blackthorn Events

Job description

Northwestern University is seeking a versatile operations professional to support the marketing and communications team. The role focuses on managing web and email marketing functions, coordinating with Alumni Relations and Development partners, and ensuring projects run smoothly and on schedule.

You will help migrate to a new CMS, handle routine operational tasks, and collaborate across divisions to improve program delivery while maintaining compliance and quality.