Senior Digital Growth Analyst (Remote)

TE Connectivity; United States; On-site; USD 116,000 - 174,000; Full time

Benefits offered by this job

Health insurance

401(k)

Disability insurance

Life insurance

Employee stock purchase plan

Paid time off

Voluntary benefits

Job summary

TE Connectivity is seeking a Senior Digital Marketing Analyst to drive growth across offsite digital channels, including paid search, social, engineering sites, and ecommerce touchpoints. You will connect commercial priorities with digital execution to attract qualified traffic, leads, and revenue.

You will partner with marketing, product, sales, analytics, and external platforms to optimize customer paths from discovery to conversion, scale new opportunities, and improve findability for

Qualifications

• BA/BS degree; advanced education and/or relevant coursework preferred.
• 8+ years of experience in digital marketing, digital growth, performance marketing, eCommerce, or digital platform roles, preferably in B2B technology, industrial, electronics, or distribution-related industries.
• Strong understanding of B2B digital customer journeys, especially how engineers, buyers, and target accounts search for, evaluate, and engage with technical products and solutions online.
• Results-oriented, with a growth mindset and the ability and willingness to challenge the status quo.
• Strong project management skills
• Excellent interpersonal, organizational, and leadership skills.
• Proven success in fast-paced and matrixed organizations
• Hands-on experience with digital growth channels and tactics, including paid search, paid and organic social, engineering/community sites, component search platforms, distributor websites, and other external digital promotion channels.
• Experience supporting eCommerce growth initiatives, including traffic generation, product promotion, online customer journeys, digital merchandising, distributor or partner platforms, and conversion improvement.
• Proficient in mainstream digital platforms and tools, including but not limited to Google Ads, SEMrush or similar SEO/SEM tools, social advertising platforms, MS Office, and mainstream AI platforms and tools.
• Strong analytics skills to measure digital growth effectiveness, diagnose funnel gaps, and translate insights into optimization actions that improve findability, engagement, conversion, and business impact.

Responsibilities

• Translate business priorities, target account needs, and product growth opportunities into actionable digital growth plans.
• Plan, launch, manage, and optimize digital growth across paid search, paid and organic social, engineering communities, component search platforms, distributor sites, and new or emerging digital channels.
• Support eCommerce growth by driving qualified traffic to online buying paths, promoting priority products through digital channels, and identifying opportunities to improve self-service discovery and conversion.
• Collaborate with PMs, sales, and engineering teams to enhance product availability, product recommendations, cross-sell opportunities, and measurable commercial outcomes for eCommerce.
• Improve product and solution findability by leveraging various offsite digital channels.
• Partner with integrated marketing, product marketing, sales, analytics, agencies, and external platform partners to execute digital growth initiatives and improve customer paths from discovery to conversion.
• Test and scale new digital growth opportunities, tools, and external sites that can expand reach, improve engagement, and support measurable business growth.

Skills

Digital marketing

B2B marketing

Analytics

Cross-functional collaboration

Project management

SEO/SEM

Paid search

Content promotion

eCommerce growth

Education

BA/BS degree

Tools

Google Ads

SEMrush

Social advertising platforms

MS Office

AI platforms/tools

Job description

TE Connectivity is seeking a Senior Digital Marketing Analyst to drive growth across offsite digital channels, including paid search, social, engineering sites, and ecommerce touchpoints. You will connect commercial priorities with digital execution to attract qualified traffic, leads, and revenue.

You will partner with marketing, product, sales, analytics, and external platforms to optimize customer paths from discovery to conversion, scale new opportunities, and improve findability for