Senior Digital Experience & E‑Commerce Strategist

Universal Studios; California (MO); Hybrid; USD 75,000 - 90,000; Full time

Job summary

NBCUniversal in Universal City is seeking a Senior Specialist for Digital Consumer Experience & E-Commerce (DCXE) to drive strategy, planning, and execution across web, mobile, and online stores for Universal Studios Hollywood.

The role requires 3+ years in digital marketing or eCommerce, strong PM skills, and a collaborative approach across cross-functional teams, with a hybrid work arrangement at the Universal City office.

Qualifications

• 3+ years of experience in digital marketing, eCommerce, or related fields.
• Strong project management, prioritization, and organizational skills.
• Hybrid: four days per week at Universal City office.

Responsibilities

• Lead the development of digital strategy and tactical execution plans across websites, mobile apps, and online stores.
• Coordinate QA on content, assets, and CTAs prior to launch to ensure flawless guest execution.
• Monitor and analyze campaign performance; translate insights into optimizations across web, app, and store platforms.
• Collaborate with Marketing, Content, Analytics, and Technology teams to align deliverables with strategy.

Skills

Digital marketing

E-commerce

Project management

Analytics

CMS

A/B testing

Stakeholder management

Education

Bachelor's degree in Marketing

Tools

Adobe Analytics

Job description

NBCUniversal in Universal City is seeking a Senior Specialist for Digital Consumer Experience & E-Commerce (DCXE) to drive strategy, planning, and execution across web, mobile, and online stores for Universal Studios Hollywood.

The role requires 3+ years in digital marketing or eCommerce, strong PM skills, and a collaborative approach across cross-functional teams, with a hybrid work arrangement at the Universal City office.