Senior Digital Activation Lead (Contract)

OMD; New York (NY); On-site; USD 95,000 - 120,000; Full time

Job summary

OMD is seeking a Temporary Associate Director, Digital Activation in New York. Start Date: ASAP. End Date: Oct 30, 2026. This role leads digital strategy and activation for major clients, coordinating with internal teams and client stakeholders to deliver impactful campaigns.

The position emphasizes building client relationships, identifying innovative digital opportunities, and guiding the team from concept through execution while staying abreast of industry trends.

Qualifications

• Minimum 5+ years of digital industry related experience.
• Experience managing multiple complex sponsored content programs.
• Collaborative with media owners, agency business units, and creative agency partners.
• Comfort level with data, analytics and measurement, and various data sources and methodologies.
• Thorough knowledge of marketing/advertising principles, media concepts, and creative requirements.
• Ability to train and inspire team and lead others to success.

Responsibilities

• Be the go-to for all things digital for client and internal strategy team.
• Grow relationships with clients, become the trusted resource for marketplace information.
• Identify new/innovative digital opportunities for the client, when appropriate.
• Provide point-of-view on various technologies, partners, platforms and opportunities in the marketplace.
• Meet with media sales executives and industry representatives to pursue ideas aligned with the client’s business.
• Keep abreast of industry trends that may impact a client’s business.
• Be well versed in all aspects and details of the campaign programs from concept to executional details.

Skills

Digital strategy

Client management

Media planning

Data analytics

Cross-functional

Negotiation

Leadership

Presentation skills

Job description

OMD is seeking a Temporary Associate Director, Digital Activation in New York. Start Date: ASAP. End Date: Oct 30, 2026. This role leads digital strategy and activation for major clients, coordinating with internal teams and client stakeholders to deliver impactful campaigns.

The position emphasizes building client relationships, identifying innovative digital opportunities, and guiding the team from concept through execution while staying abreast of industry trends.