Senior Designer, Social & Digital

personalizedbeautydiscoveryincdbaipsy; Los Angeles (CA); Hybrid; USD 90,000 - 120,000; Full time

Job summary

IPSY is seeking a Senior Designer, Social & Digital with a social-first mindset to join our Creative team in a hybrid LA role. You’ll design, animate, and concept content for on-platform performance, working with the Art Director and channel leads on strategy and campaigns.

The ideal candidate has 5+ years in design for social/paid media, strong motion skills (After Effects), and a portfolio of organic and paid work.

Qualifications

• 5+ years of graphic design experience with a social/paid media focus.
• BA/AA in graphic design or similar field.
• Digital-first, platform-native mindset; think in-feeds performance.

Responsibilities

• Design and animate paid media assets across paid social, display, and other growth channels.
• Translate brand campaigns into performance-driven creative with conversion goals.
• Build and iterate on creatives based on performance data and platform best practices.
• Design daily and weekly organic social content for owned channels.
• Maintain brand consistency while producing platform-native content.
• Support experiential and events creative from concept to on-site execution.
• Assist with monthly photoshoots and content production.

Skills

Motion design

Brand consistency

Project management

Collaboration

Education

BA/AA in graphic design

Tools

After Effects

Figma

Adobe Creative Suite

Job description

ABOUT US

Join us in inspiring everyone to express their unique beauty.

IPSY is the beauty industry's most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership. Home to sample-size subscription IPSY Original, full-size subscription IPSY Extra, and quarterly, limited-edition collection IPSY Ultimate, we curate beauty for millions of members so they can play, explore, and express their unique beauty every day.

We think self-discovery, self-expression, and confidence are beautiful. Agree? Then join us! Explore careers and learn more about our values, culture, and benefits across all our brands: IPSY Careers .

We're proud to be a remote-first company. Our fully remote team members have the chance to live and work where they want, because we believe work should fit into your life-not the other way around. We offer monthly virtual activities, company-wide offsites, professional development, and learning sessions, to help our team members stay connected, engaged, and impactful while working virtually.

United States Remote: Remote positions which may be performed in any of the states where IPSY has established a Business presence: Arizona, California, Connecticut, Florida, Illinois, Kansas, Massachusetts, Missouri, North Carolina, New York, New Jersey, Nevada, Ohio, Pennsylvania, Texas, and Washington. California Privacy Notice

About the Role

IPSY is seeking a Senior Designer, Social & Digital with a social-first, digital-native mindset to join our Creative team. This role lives primarily in always-on paid growth and organic social, where you'll design, animate and help conceptualize content built to perform on-platform, not just look good in a deck. You'll partner closely with the Art Director, channel/discipline leads and production designers on strategic ideation and campaign concepts, while helping drive the always-on content engine. This is a role for someone who thinks in feeds, short-form hooks and platform behavior, not someone coming from a print or brand-systems background.

The Senior Designer reports to the Senior Manager, Art Director. The ideal candidate will be based in Los Angeles, California and able to come on-site to the Santa Monica office one day per week.

What You'll Be Doing

Always-On Paid Media Design/Motion:

• Design and animate paid media assets across paid social, display, and other growth channels
• Translate brand campaigns into performance-driven creative, balancing brand integrity with conversion goals
• Build and iterate on creative based on performance data, competitive insights, testing results, and platform best practices

Always-On Organic Social Design:

• Design daily and weekly organic social content for owned channels
• Adapt brand campaigns and themes into scroll-stopping, platform-native content
• Maintain visual consistency with brand guidelines without making content feel like a repurposed brand asset
• Partner with the Art Director and channel leads on strategic ideation for monthly themes, content concepts and style guides, bringing a point of view on trends and platform behavior

Experiential and Creative Production Support:

• Support the Art Director on experiential and events creative, from concept through on-site execution
• Assist with Art Direction and production of monthly photoshoots
• Occasional support on decks or event collateral, as needed

What We Are Looking For

• 5+ years of graphic design experience with a social/paid media focus, ideally in-house or agency
• BA/AA in graphic design or similar field
• Digital-first, platform-native mindset; you think about how content performs in-feeds, not just how it looks as a static asset
• Strong motion design skills (After Effects or similar) for paid and social content
• Portfolio demonstrating both organic social design and paid/performance creative
• Comfortable partnering on ideation and concept development, not just execution
• Strong eye for brand consistency without sacrificing platform-native content style or campaign KPIs
• Ability to manage multiple concurrent projects and shifting priorities
• Familiarity with Figma and Adobe design suite
• Experience working in a fast-paced design and creative production environment
• Experience working directly with non-creative stakeholders
• Comfortable giving instructions and guiding production designers

Bonus if You Have

• Experience or aspiration toward an Art Director path for social and paid media
• AI fluency for content creation and conceptual ideation (generative tools for concepting, asset production, or workflow acceleration)

What We Offer

Competitive base salary & bon