Senior Demand Gen Lead — Remote, Enterprise Pipeline

Kestra; Northern (KY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Fully remote

Home-office budget

Equipment budget

Learning budget

Paid time off

Company holidays

Parental leave

401(k)

Job summary

Kestra is seeking a Senior Demand Generation Manager to own the program layer that turns product and market signals into enterprise pipeline. You will translate Kestra’s go-to-market strategy into campaigns creating and progressing qualified enterprise opportunities, with shared accountability alongside Sales.

You’ll join a senior enterprise marketing team, owning demand and campaigns while peers handle positioning, customer evidence, and technical proof.

Qualifications

• Typically 6+ years in demand generation, growth, or ABM in B2B SaaS.
• Experience owning pipeline targets and outcomes.
• Proven multi-channel campaigns across paid, content, email, events.
• Hands-on in paid media and able to explain impact of changes.
• Automates campaigns and treats each as an experiment.
• Analytically rigorous with ability to pull data and build views.

Responsibilities

• own the demand-generation plan aligned with enterprise go-to-market strategy.
• Own multi-threaded account programs engaging multiple buying roles.
• Design and run integrated campaigns across paid media, content, email, webinars, and events.

Skills

Demand generation

ABM strategy

Multi-channel campaigns

Paid media

Analytics

Automation

Independent contributor

Open-source familiarity

Tools

LinkedIn Ads

Google Ads

Job description

Kestra is seeking a Senior Demand Generation Manager to own the program layer that turns product and market signals into enterprise pipeline. You will translate Kestra’s go-to-market strategy into campaigns creating and progressing qualified enterprise opportunities, with shared accountability alongside Sales.

You’ll join a senior enterprise marketing team, owning demand and campaigns while peers handle positioning, customer evidence, and technical proof.