Senior DAM & Visual Assets Architect

Apple, Inc.; Culver City (CA); On-site; USD 156,000 - 299,000; Full time

Benefits offered by this job

Stock programs

Medical & dental coverage

Retirement benefits

Product discounts

Educational expense reimbursement

Job summary

Apple, Culver City, is seeking an Asset Manager to design and operate the DAM/CMS systems that power our visual library. You will architect tagging, metadata, and retrieval workflows for images and videos at scale, partnering with editors, curators, and engineers.

You will help drive the technical roadmap, ensure licensing and provenance compliance, and explore AI tagging to improve search. Over time, you may lead a small team responsible for scalable asset management across services.

Qualifications

• 7+ years in digital asset management or media operations.
• 3+ years of people management experience.
• Deep knowledge of DAM/CMS platforms and metadata standards.
• Experience with photo/video workflows and licensing rights.
• Familiar with AI tagging and search optimization.

Responsibilities

• Drive requirements for the technical strategy and roadmap for DAM and CMS systems.
• Define metadata, taxonomy, and tagging standards to improve search accuracy.
• Partner with photo editors and image curators to translate workflow pain points into tooling and process improvements.
• Design and build internal tools that streamline ingestion, tagging, search, and retrieval of visual assets.
• Oversee archiving strategy and lifecycle management for the library.
• Work with legal and licensing partners to ensure metadata and systems support rights.
• Drive search optimization initiatives, including AI-based tagging and retrieval solutions.
• Long-term, potential to lead and develop a small team of asset management specialists.

Skills

DAM/CMS platforms

People management

Metadata design

Cross-functional collaboration

Generative AI

Engineering collaboration

Image/video workflows

Job description

Apple, Culver City, is seeking an Asset Manager to design and operate the DAM/CMS systems that power our visual library. You will architect tagging, metadata, and retrieval workflows for images and videos at scale, partnering with editors, curators, and engineers.

You will help drive the technical roadmap, ensure licensing and provenance compliance, and explore AI tagging to improve search. Over time, you may lead a small team responsible for scalable asset management across services.