Senior Customer Advocacy Programs Lead

ServiceTitan, Inc.; California; Hybrid; USD 93,000 - 139,000; Full time

Benefits offered by this job

Flextime

Bonusly rewards

Health benefits

Fertility support

Parental leave

Pet insurance

Legal services

Financial planning

Job summary

ServiceTitan, Inc. is seeking a Customer Advocacy professional to own the advocacy strategy for Aspire and FieldRoutes, leading references, recruitment, and branded programs.

You will partner with Sales, CS, Marketing, Events, and Demand Gen to activate customers and derive measurable business impact. You will recruit compelling customer stories, scale programs with AI-assisted insights, and run end-to-end reference processes from identification to fulfillment, ensuring strong engagement and

Qualifications

• 2-3 years in customer advocacy or related field.
• Experience managing customer-facing programs end-to-end.
• Strong relationship-building and ability to engage senior stakeholders.
• Identify opportunities to increase participation and business impact.
• Excellent written and verbal communication across teams.
• Proficient in project management with multiple programs and deadlines.
• Ability to translate customer stories into marketing value.
• Strong analytical skills to translate data into insights.
• Proficient with generative AI tools for research, content, and automation.
• Experience with CRM tools (Salesforce) and collaboration tools (Google Workspace, Slack).
• Growth mindset; independently drive improvements while collaborating with others.

Responsibilities

• Own the advocacy strategy and day-to-day execution for Aspire and FieldRoutes.
• Lead references, advocate recruitment, content, events, and branded programs.
• Oversee end-to-end reference process from identification to fulfillment and revenue influence.
• Scale existing advocacy programs using performance data and customer insights.
• Grow Aspire Ambassadors and FieldRoutes Pathfinder Network through engagement and initiatives.
• Collaborate with Sales, CS, Marketing, Demand Gen, Events to activate customers.
• Leverage AI tools to accelerate research, insights, and workflow automation.

Skills

Customer advocacy

Customer marketing

Relationship building

Strategic thinking

Project management

Communication

Cross-functional collaboration

AI tools proficiency

Tools

Salesforce

Google Workspace

Slack

Job description

ServiceTitan, Inc. is seeking a Customer Advocacy professional to own the advocacy strategy for Aspire and FieldRoutes, leading references, recruitment, and branded programs.

You will partner with Sales, CS, Marketing, Events, and Demand Gen to activate customers and derive measurable business impact. You will recruit compelling customer stories, scale programs with AI-assisted insights, and run end-to-end reference processes from identification to fulfillment, ensuring strong engagement and