Senior Creative Marketing Strategist - Thrive

Sword Health; United States; Remote; USD 126,000 - 189,000; Full time

Job summary

A leading health technology company is seeking a Senior Creative Marketing Strategist to enhance their marketing efforts. The role involves strategic thinking and hands-on execution, focusing on B2C content and creative direction. Join a fast-growing team dedicated to making a significant impact in the health sector.

Benefits

Comprehensive health, dental and vision insurance

Life and AD&D Insurance

Financial advisory services

Supplemental Insurance Benefits

Equity shares

Discretionary PTO plan

Flexible working hours

Free digital therapist for you and your family

Qualifications

• 7+ years of experience in B2C content marketing, creative strategy, or copywriting/editorial roles.
• Proven ability to develop multi-channel content that drives measurable outcomes.

Responsibilities

• Lead the development and execution of marketing creative across multiple channels.
• Write high-impact B2C content that drives member acquisition and engagement.
• Optimize creative using data and growth best practices.

Skills

Creative

Strategic Thinking

Project Management

Collaboration

Job description

Sword Health is on a mission to free two billion people from pain.

With 67% of members achieving a pain-free life and a 70% reduction in surgery intent, at Sword, we are using AI Care to change lives, and save millions for our 25,000+ enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $300 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures.

Recognized as a Forbes Best Startup Employer in 2025 , this award highlights our focus on being a destination for the best and brightest talent. Not only have we experienced unprecedented growth since our market debut in 2020, but we’ve also created a remarkable mission and value-driven environment that is loved by our growing team. With a recent valuation of $3 billion, we are in a phase of hyper growth and expansion, and we’re looking for individuals with passion, commitment, and energy to help us scale our global impact.

Joining Sword means committing to a set of core values, chief amongst them to “do it for the patients” every day, and to always “deliver more than expected” on behalf of our members and clients.

This is an opportunity for you to make a significant difference on a massive scale as you work alongside 900+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a pain-free world, powered by AI, enhanced by people — accessible to all.

We’re looking for a Senior Creative Marketing Strategist to lead the development and execution of marketing creative. This role requires a mix of strategic thinking and hands-on execution—you’ll write compelling B2C content, guide the overall creative vision, and collaborate closely with designers to bring ideas to life. You’ll own the messaging, creative strategy, and design direction—ensuring everything we produce is cohesive, impactful, and optimized for performance.

What You’ll Do:

• Act as an end-to-end creative owner across multiple marketing channels and campaigns.
• Write high-impact B2C content that drives member acquisition and engagement.
• Provide creative direction while working closely with designers to develop assets that are on-brand and visually compelling.
• Optimize creative using data and growth best practices to drive stronger results.
• Brainstorm and experiment with new creative ideas that help Thrive stand out and drive our goals.
• Manage multiple projects simultaneously, ensuring high-quality execution on tight timelines.

Who You Are:

• A strong direct-to-consumer writer — you can craft messaging that connects and converts.
• Creative and execution-driven — you bring fresh ideas and see them through to completion.
• Strategic but adaptable — you understand creative best practices but aren’t afraid to move fast and iterate.
• Collaborative — you enjoy working with designers, marketers, and cross-functional teams.
• Highly organized — you can manage multiple projects without missing a beat.

What You Bring:

• 7+ years of experience in B2C content marketing, creative strategy, or copywriting/editorial roles.
• A passion and experience for writing direct-to-consumer marketing copy.
• Proven ability to develop multi-channel content that drives measurable outcomes.
• Strong project management skills and ability to navigate competing deadlines.
• A passion for fast-moving, high-growth environments where no two days look the same.
• Bonus: Experience collaborating with designers and guiding creative direction.

Total compensation range

$126,340 - $188,690 a year

• Comprehensive health, dental and vision insurance*

• Life and AD&D Insurance*

• Financial advisory services*

• Supplemental Insurance Benefits (Accident, Hospital and Critical Illness)*

• Equity shares*

• Discretionary PTO plan*

• Flexible working hours

• Free digital therapist for you and your family

*Eligibility: Full-time employees regularly working 25+ hours per week

Note: Applicants must have a legal right to work in the United States, and immigration or work visa sponsorship will not be provided.

SWORD Health, which includes SWORD Health, Inc. and Sword Health Professionals (consisting of Sword Health Care Providers, P.A., SWORD Health Care Providers of NJ, P.C., SWORD Health Care Physical Therapy Providers of CA, P.C.*) complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.

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