Senior Creative Director, Prime, North America Stores

Amazon; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Join a forward-thinking company as a Senior Creative Director, where you will lead a talented team to craft innovative marketing strategies for Prime. This role is pivotal in shaping the creative vision and ensuring alignment across various channels, including email, social media, and digital platforms. Your leadership will drive impactful campaigns that resonate with customers and enhance brand value. If you are passionate about creativity and collaboration, and have a proven track record in design and management, this is your chance to make a significant impact in a dynamic environment that values diversity and inclusion.

Qualifications

• 15+ years of creative design experience with a strong portfolio.
• 5+ years of people management experience in creative roles.

Responsibilities

• Oversee creative execution for Prime marketing across multiple channels.
• Manage a multidisciplinary team of designers and writers.

Skills

Creative Leadership

Strategic Thinking

Collaboration

Project Management

Creative Writing

Attention to Detail

Education

Bachelor's Degree

Master's Degree

Tools

Figma

Adobe Creative Suite

Job description

Job ID: 2870509 | Amazon.com Services LLC

The North America Stores team is seeking a Senior Creative Director to focus on one of Amazon's most valuable offerings: Prime. You will be responsible for crafting the creative vision for Prime and guiding a multidisciplinary team of designers and writers to develop impactful work that delights our customers across all channels. This role requires exceptional creative leadership and strategic thinking to solve complex marketing asks through a creative lens.

As a Sr. Creative Director you will manage a creative team and collaborate with leadership and cross-functional partners. The ideal candidate will exhibit exceptional creative marketing craft, collaborative mindset, high judgment, bias for action, and ability to deliver results.

Key job responsibilities

1. Oversee creative execution for all Prime North America (NA) events across email, site, push, paid, social, and homepage
2. Manage a multidisciplinary creative team including designers and writers
3. Partner with the global brand team to ensure alignment on design, voice, and tone across all creative
4. Oversee agencies in the ideation of a campaign, production, and execution, ensuring that all marketing assets meet a high level of creativity, innovation, and brand association, on time and within budget
5. Identify opportunities to incorporate emerging marketing trends and GenAI innovations into the creative strategy and execution
6. Lead ideation sessions and design reviews
7. Create Prime style guides for all new benefits
8. Scope projects and forecast resource needs with key stakeholders
9. Create bespoke creative strategies with a strong POV and vision, providing clear direction to internal and external partners
10. Proactively solve problems on behalf of team, seeking clarification when faced with ambiguity and escalating as necessary
11. Communicate with key stakeholders internally and externally in a spirit of collaboration, building strong relationships, and articulating complex issues/problems effectively
12. Promote the growth and development of in-house creative talent through design reviews, coaching and mentorship opportunities, cultivating a culture of continuous learning, improvement, and self-sufficiency

About the team
The Amazon North America Creative team is responsible for crafting bold, efficient, and breakthrough marketing content to reach and resonate with today's audience. We aspire to meet customers wherever they may be—on social media, on their phones and devices, across the site, in their inboxes—and provide easy ingresses to the site via beautiful, inclusive, inspiring, and innovative content. We believe in creative that speaks to our customers, reinforces the Amazon brand promises (selection, value, and convenience) and highlights our best offerings—be that top brands, offers, member benefits, etc.—while driving the business forward and meeting our marketing goals.

BASIC QUALIFICATIONS

- 15+ years of creative design experience
- 5+ years of people management experience
- Portfolio showcasing functional expertise with the ability to articulate ideas in print, outdoor, AV, social, digital, events and experiential that can effectively market products or services
- Proficiency in Figma and Adobe Creative Suite
- Bachelor's, Master's or equivalent

PREFERRED QUALIFICATIONS

- Experience with consumer brands
- Strong collaboration skills and ability to build strong relationships with stakeholders and partner teams
- Strong verbal and written communication skills
- Proven success in project management and execution across all forms of media: print, video, social and digital mass media
- Ability to work in a fast-paced environment and maintain a sharp attention to detail
- Excellent presentation skills
- Creative writing skills
- Experience in visual design

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.