Senior Copywriter: Donor Engagement & Campaigns

Savealifenow; City of Rye (NY); On-site; USD 85,000 - 95,000; Full time

Job summary

New York Blood Center (NYBC) is seeking a skilled Copywriter to develop compelling donor-focused content across channels, ensuring a consistent voice for recruitment, retention, and brand awareness. You will collaborate with Marketing, Donor Outreach, Creative Services, and operational teams to translate objectives into actionable messaging.

Responsibilities include writing and editing across email, SMS, advertising, social media, and print; developing engaging subject lines and CTAs;

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, Public Relations, or a related field or equivalent experience.
• 2–4 years of professional copywriting experience in marketing, advertising, or communications.
• Experience developing content across multiple channels (email, SMS, digital, print).

Responsibilities

• Write, edit, and proofread copy for email, SMS, advertising, social media, websites, direct mail, print collateral, signage, and video scripts.
• Develop messaging aligned with brand standards and donor engagement objectives across audiences and channels.
• Partner with designers and marketers to plan and execute integrated campaigns from concept to delivery.
• Craft audience-focused email copy with compelling subject lines and CTAs.
• Produce timely content for planned campaigns and urgent donor communications.
• Review content for accuracy, clarity, and policy compliance.

Skills

Copywriting

Marketing

Content Strategy

Editorial

Campaign Management

Email Marketing

Text Marketing

Cross-functional Collaboration

Project Management

Education

Bachelor's degree in Marketing, Communications, Journalism, English, Public Relations, or a related field

Job description

New York Blood Center (NYBC) is seeking a skilled Copywriter to develop compelling donor-focused content across channels, ensuring a consistent voice for recruitment, retention, and brand awareness. You will collaborate with Marketing, Donor Outreach, Creative Services, and operational teams to translate objectives into actionable messaging.

Responsibilities include writing and editing across email, SMS, advertising, social media, and print; developing engaging subject lines and CTAs;