Senior Copywriter

Selfmoneycare; New York (NY); Hybrid; USD 85,000 - 90,000; Full time

Job summary

Presence is seeking a passionate Senior Copywriter who can develop brand strategies and create engaging content across various platforms. The ideal candidate will have at least 6 years of copywriting experience and is comfortable working in a remote-first environment. They will contribute to enhancing the brand voice, ensuring clarity, and driving engagement while managing multiple projects. This opportunity offers a competitive salary and a supportive workplace culture focused on inclusivity and collaboration.

Benefits

Comprehensive Medical Coverage including Dental and Vision

Flexible PTO

11 Company Paid Holidays

401K savings plan

$500 home office stipend

Paid Life insurance and disability benefits

Paid parental and caregiving leave

Professional Development Scholarship eligibility

Inclusive Culture

Qualifications

• Minimum 6 years of brand strategy and copywriting experience.
• Exceptional writing and editing skills required.
• Proven experience in SEO and digital marketing.

Responsibilities

• Develop brand strategies and craft engaging content.
• Create compelling ad copy and optimize materials for SEO.
• Conduct research to support content development.

Skills

Creative writing

Brand strategy

SEO

Clear communication

Attention to detail

Education

No formal education specified

Tools

Google Workspace

ClickUp

Figma

Job description

About Presence

Presence is the leading provider of teletherapy solutions for children with diverse needs. Through our award-winning technology, Presence connects speech-language pathologists, school psychologists, occupational therapists, and mental health specialists to schools, districts, and organizations nationwide. Our growing network of 2,000+ clinicians has delivered over 7 million teletherapy sessions to K-12 students.

We are a remote-first, distributed workforce of 200+ corporate employees, headquartered in New York. We place a high value on “cameras on” engagement, schedule coordination and cross-functional communication to stay connected with each other when working in different places. Many roles require travel to create opportunities to engage in-person with our school partners, our clinicians, and each other.

What will you do at Presence?

• Do you love the power of words to connect, inspire, and drive change? Are you a storyteller at heart with a knack for turning complex ideas into clear, engaging copy? If so, we'd love to meet you. We're looking for a passionate and driven Senior Copywriter to join our team. You're someone who thrives in a collaborative environment, bringing both creative flair and a strategic mindset to the table. You're a brand champion, committed to upholding and evolving our brand voice and values. As a self-starter who thrives in collaborative environments, you possess a growth mindset and can balance big-picture thinking with day-to-day execution. You're comfortable crafting everything from short, punchy emails to in-depth website and blog content, always with a keen eye for detail and a focus on results. You have ideas and a point of view— and aren’t afraid to fail.

Primary Responsibilities:

• Develop and refine brand strategies, positioning, and voice/tone for our products, programs, and services
• Craft engaging content for various platforms, including website, marketing materials, email campaigns, video scripts, and events
• Create compelling on-brand ad copy, landing pages, and marketing campaign materials that are optimized for SEO and conversion
• Stay up to date on product, program, and service information to inform clear and accurate writing
• Develop a deep understanding of our customers and write with empathy and insight, showcasing your knowledge of our offerings
• Manage multiple short-term and long-term deliverables/timelines effectively
• Conduct thorough research to support content development

You’ll thrive here if you have:

• A curious and fearless spirit
• A creative and analytical side
• Solutions, new ideas, and actions
• Clear and efficient communication skills
• A strong ability to manage your time and work both independently and collaboratively
• Pro-level attention to details
• The ability to see opportunity amid ambiguity
• Humility and a can-do attitude
• A great sense of humor: We love to laugh

What we're looking for?

• Minimum 6 years of brand strategy and copywriting experience (agency experience a plus)
• Exceptional creative and academic/technical writing skills, with expert-level editing and proofreading abilities
• Solid understanding of marketing best practices and tactics (e.g. lead gen, sales, and SEO)
• Proven experience writing effectively for email, content, events, and website/digital marketing
• Demonstrated ability to adapt your writing style and tone to different audiences and platforms
• Proficiency with Google Workspace (Docs, Sheets, Slides); experience with ClickUp and Figma a plus
• Excellent communication and interpersonal skills, with experience working in fully remote, distributed teams
• Experience in SaaS marketplace business models is highly desirable
• A compelling portfolio showcasing your best work (required)

What will help you succeed here?

• Our team is committed to shared principles of inclusivity. We engage with all stakeholders in a spirit of listening, learning, and broadening our perspectives.
• We commit to a growth mindset. We don’t use energy to explain why something can’t be done; we figure out how to make it happen.
• We are mission-driven. Our work helps more children with special needs receive the necessary support. We believe that our work is essential, meaningful, and urgent.
• We believe in data-driven decision-making, measuring outcomes, and iterative improvement.

What are some of the benefits we offer?

• Comprehensive Medical Coverage includes Dental and Vision
• Flexible PTO
• 11 Company Paid Holidays
• Benefits Package: including 401K savings plan and access to an Employee Assistance Program.
• $500 home office stipend
• Paid Life insurance, AD&D., and disability benefits
• Paid parental and caregiving leave
• Eligibility to apply for a Professional Development Scholarship.
• Inclusive Culture: We are intentional about creating a culture that is fun and inclusive.

This role is also eligible to participate in Presence’s equity plan subject to the terms of the applicable plans and policies.

An employee’s starting pay will be determined based on job-related skills, experience, qualifications, and market conditions.

Salary $85,000.00-$90,000.00

Where is this position located?

• Presence is headquartered in New York City with our clients located throughout the U.S.
• We support remote work from other locations in the US
• This role reports to the Creative Director
• All employees commit to be available on-camera for our Core Working Hours noon-5 pm EST M-F.