Senior Copywriter

Walker Sands; Illinois; Hybrid; USD 73,000 - 75,000; Full time

Benefits offered by this job

Health coverage

401(k) matching

Paid holidays

Hybrid work

Bonus potential

PTO and holidays

Career growth opportunities

Mentorship and learning events

Job summary

Walker Sands in Illinois is seeking a Sr. Copywriter to shape campaign platforms, brand narratives, and messaging across integrated programs. Senior Copywriters partner with art directors and designers to turn insights into clear, differentiated ideas for leading B2B brands.

The role spans campaign ideation, brand messaging, demand gen, and experiential tactics, with collaboration across teams. Starting salary ranges from $72,500 to $75,000, plus bonus and benefits, reflecting growth and impact.

Qualifications

• 5+ years of agency copywriting experience with a strong portfolio demonstrating a high level of conceptual thinking, full-funnel copy writing expertise and award winning work.
• Craft: exceptional conceptual and copywriting craft across campaign, brand, and content formats.
• Proficiency with AI platforms used in creative workflows.

Responsibilities

• Develop Creative Concepts in collaboration with art directors and designers across integrated campaigns.
• Translate complex B2B messaging into compelling copy for all tactics in full-funnel plans.
• Ensure voice and tone are consistent, ownable, and adaptable across audiences and personas.
• Collaborate with cross-functional teams and present ideas with clarity and confidence.

Skills

Conceptual writing

Copywriting

Brand messaging

Full-funnel copywriting

Collaboration

Tools

AI platforms

Job description

Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Sr. Copywriter to help fuel that continued growth. Total compensation for this role is expected to be between $72,500 - $75,000 per year.

As an agency, we exist to accelerate growth—for our clients, our people and the B2B industry. We partner with B2B technology and services companies, from high-growth Silicon Valley businesses to global Fortune 500 brands, to drive meaningful business results. At Walker Sands, curiosity sparks new ideas, collaboration makes the work stronger, and people are at the center of everything we do.

Walker Sands is looking for a talented Sr. Copywriter to join our team. Senior Copywriters at Walker Sands are conceptual writers who shape campaign platforms, brand narratives, and messaging across integrated programs. They partner with art directors and designers to turn insights into clear, differentiated, award-winning ideas for leading B2B brands. Work spans campaign ideation, brand messaging, demand gen, and experiential tactics, with seamless cross-disciplinary collaboration to drive real business impact.

What You Will Do

Creative Concept Development

• Partner with art directors and designers in the concurrent development of integrated campaign platforms
• Collaborate with strategists and creative directors to develop brand narratives, messaging territories, and campaign platforms
• Evaluate the quality of conceptual writing across all touchpoints in complex B2B buying journeys

Copy, Content, and Messaging Development

• Translate complex B2B messaging into creatively compelling copy across all tactics in full-funnel campaign plans
• Assist in the creation of strategic messaging territories, brand narratives, and verbal frameworks
• Ensure the voice and tone are consistent, ownable, and adaptable across multiple audiences and personas

Cross-Functional Collaboration

• Collaborate closely with art directors and designers throughout all the states of the creative process
• Assist creative directors in bringing campaigns to life across all tactics in full-funnel marketing plans
• Work seamlessly with social and content teams, sharing writing duties where needed
• Present ideas internally with passion, clarity, and confidence and participate in client presentation where needed

Growth and Professional Development

• Continuously strengthen your craft across conceptual thinking, copywriting, and emerging creative technologies
• Provide coaching, mentorship, and day-to-day guidance to copywriters and associate copywriters
• Actively seek and apply feedback to evaluate both individual contributions and team output
• Stay current on advertising trends, B2B marketing innovation and AI-enabled creative workflows

Non-Negotiables

• You crave candid feedback. You embrace it as a powerful tool for growth.
• You pursue excellence. You’re always learning, always sharing, always pushing to get better.
• You take ownership. You follow through, close loops, and hold yourself accountable for outcomes.You’re proactive. You don’t wait for direction; you bring ideas, solutions, and momentum.
• You’re collaborative. You make the work better by working well with others.

What You Bring

• Experience: 5+ years of agency copywriting experience with a strong portfolio demonstrating a high level of conceptual thinking, full-funnel copy writing expertise and award winning work
• Craft: Exceptional conceptual and copywriting craft across campaign, brand, and content formats
• Tools: High level of proficiency with AI platforms

What We Offer

• Starting Salary: $72,500 - $75,000
• Base salary is only a part of the total rewards package. Placement on the salary scale will be determined by a variety of factors to ensure internal equity.
• Starting salaries are not inclusive of a full range of compensation for this role and are instead meant to reflect the expected beginning salary for a new hire. Merit-based increases can be earned after time in role.
• Bonus Potential: This role will be eligible for a bonus based on company performance.
• Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
• Flexible PTO and Hybrid Work: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
• Health Coverage: Comprehensive medical, dental, and vision plans. Mental health resources, pet insurance, and more.
• Retirement Savings: Employer-matched 401(k) and access to financial planning services.
• Additional Protection: Life insurance, disability coverage, and other benefits that provide added financial security.
• Employee Assistance Program (EAP): Free, confidential support for you and your household, including counseling, mental health resources, and help navigating life’s everyday challenges.
• Family Support: Paid leave for new parents and caregivers, plus policies for fertility treatment, pregnancy loss, adoption challenges, and more.
• Performance & Coaching: Regular performance reviews, clear goal-setting, and ongoing coaching to help you understand expectations, grow your skills, and make progress in your career.
• Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
• Community & Belonging: Employee resource groups, volunteer opportunities, and programs designed to build connection across the agency.
• Culture: Our agency offers an award-winning culture. Read more on our website here!

We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team.