Senior Content Writer & Storytelling Lead

Purdue University; West Lafayette (IN); Hybrid; USD 66,000 - 80,000; Full time

Job summary

Purdue University’s Purdue Brand Studio is seeking a Senior Content Writer to lead the creative voice and storytelling across channels. This senior role shapes narrative strategy for the university and guides diverse content projects from web to print.

You’ll mentor early career writers, partner with designers and strategists, and help drive measurable results while travel up to 25% may be required for campus and external work.

Qualifications

• Bachelor’s degree in journalism, communications, marketing, English, advertising, public relations or related field.
• Five (5) years of professional writing experience

Responsibilities

• Lead the development of creative concepts and signature stories, ensuring every piece of content is both on brand and on strategy.
• Write and edit high-impact content across a wide range of media channels, including web, digital campaigns, video, social, and print.
• Demonstrate mastery of interviewing, research and narrative-building, distilling complex, informative ideas into compelling, human-centered storytelling.
• Collaborate with designers, strategists and stakeholders to bring bold creative ideas to life that achieve measurable results.
• Elevate the work of the team by mentoring early career writers, providing constructive feedback and contributing to a culture of creative excellence.
• Contribute to process and project leadership, helping guide and improve writer and collaboration processes.

Skills

Creative writing

Editing

Interviewing

Research

Storytelling

AP Style

MS Office

Education

Bachelor’s degree in journalism, communications, marketing, English, advertising, public relations or related field

Tools

MS Office

Job description

Purdue University’s Purdue Brand Studio is seeking a Senior Content Writer to lead the creative voice and storytelling across channels. This senior role shapes narrative strategy for the university and guides diverse content projects from web to print.

You’ll mentor early career writers, partner with designers and strategists, and help drive measurable results while travel up to 25% may be required for campus and external work.