Senior Content Strategist, Auto B2B & Media

Capital One; Plano (TX); On-site; USD 109,900 - 125,400; Full time

Benefits offered by this job

Comprehensive health benefits

Performance-based incentives

Inclusive workplace culture

Job summary

Capital One Auto is looking for a Principal Associate, Content Manager in Plano, TX, to develop and optimize media content targeting automotive dealers. The ideal candidate will have over 5 years of experience in content workflow management and a deep understanding of the automotive sector.

This role encompasses leading content strategy, ensuring brand consistency, and leveraging data analytics for performance improvement. The position offers a competitive salary, ranging from $109,900 to $125,400, and includes performance-based incentives alongside comprehensive benefits.

Qualifications

• 5+ years of experience focused on developing and managing content workflow.
• Experience in automotive B2B marketing or agencies.
• Proficient in managing external vendors and creative agencies.

Responsibilities

• Lead the strategy and creation of multi-media content.
• Manage the editorial calendar and content alignment with business goals.
• Analyze content performance metrics to optimize future strategies.

Skills

Multi-media communications

Content strategy

SEO principles

Attention to detail

Data analysis

Education

Bachelor’s Degree or equivalent military experience

Tools

Content Management Systems (CMS)

Modern visual creation/editing tools

Job description

Capital One Auto is looking for a Principal Associate, Content Manager in Plano, TX, to develop and optimize media content targeting automotive dealers. The ideal candidate will have over 5 years of experience in content workflow management and a deep understanding of the automotive sector.

This role encompasses leading content strategy, ensuring brand consistency, and leveraging data analytics for performance improvement. The position offers a competitive salary, ranging from $109,900 to $125,400, and includes performance-based incentives alongside comprehensive benefits.