Senior Content Marketing Leader - Remote-First

Loopio Inc.

United States

Remote

USD 120,000 - 160,000

Full time

14 days+

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Benefits offered by this job

Remote-first workplace
MacBook laptop provided
Monthly phone and internet subsidy
Work-from-home budget
Health and wellness benefits
Employee Resource Groups
Award-winning workplace

Job summary

Loopio Inc. is seeking a Senior Content Marketing Manager to lead end-to-end content strategy and production for our growing marketing engine.

You will own the creation and distribution of content across formats, partnering with Growth, Product, Sales, Customer Success, and People to drive awareness, intent, and loyalty among our priority audience. You’ll guide content formats from short-form videos to large quarterly projects, including original research, while measuring impact with GA and

Qualifications

  • 5–8 years of experience building effective content strategies in a B2B setting.
  • You’re passionate about writing, copyediting, and creative production with portfolio.
  • Understanding of content in a B2B SaaS buyer’s journey and growth support.
  • Leadership, management, and teaching valued in Loopio leadership.
  • Ability to direct and get feedback to maintain quality content from stakeholders.
  • Experience distributing content across channels to drive results.
  • Hands-on crafting case studies, webinars, and conference content; social posts too.
  • Strong project management for long-term initiatives and multiple requests.
  • Experience measuring content performance in standard tools; pipeline impact is a bonus.
  • Masters of pun GIFs and jokes, and ability to bring fun into work.

Responsibilities

  • Drive a content strategy that engages Loopio’s target audience and impacts business results.
  • Lead content strategy, production, and execution across formats, including original research foundations.
  • Partner with teams to protect Loopio’s thought-leadership and guide topic/formats.
  • Scale Loopio’s market presence by coordinating with stakeholders across channels.
  • Manage relationships with freelancers, industry, and agency partners to achieve meaningful results.
  • Track and report on content marketing metrics like web traffic, conversions, pipeline, and revenue.

Skills

Content strategy
Team leadership
Content production
Analytics
Storytelling
Project management
Communication
Video content

Tools

Google Analytics
Search Console

Job description

Loopio Inc. is seeking a Senior Content Marketing Manager to lead end-to-end content strategy and production for our growing marketing engine.

You will own the creation and distribution of content across formats, partnering with Growth, Product, Sales, Customer Success, and People to drive awareness, intent, and loyalty among our priority audience. You’ll guide content formats from short-form videos to large quarterly projects, including original research, while measuring impact with GA and

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