Senior Content Marketing Leader for AI-Driven Growth

Iterable, Inc.; Denver (CO); On-site; USD 175,000 - 188,000; Full time

Job summary

Iterable, Inc. is seeking a Senior Content Marketing Manager to own how our brand comes to life across content and ads.

You will shape the editorial POV, drive a scalable content program with AI-enabled workflows, and partner with SEO, product, and demand-gen teams to maximize pipeline impact. You will craft flagship thought leadership and technically complex content while maintaining high editorial standards and a consistent brand voice.

Qualifications

• Exceptional written communication skills with solid marketing writing samples.
• Experience writing technical content or on complex topics.
• Demonstrated use of AI to automate processes and drive impact.
• Experience writing marketing copy for paid social and digital ads.
• Deep understanding of AEO/SEO best practices and how AI retrieves, summarizes, cites info.
• Strong analytical ability using Google Analytics, Semrush, or similar tools.
• 5+ years of marketing experience, at least 2 in a B2B setting.
• Ability to work with marketers, sales, engineers, and other stakeholders.

Responsibilities

• Own the content roadmap aligned to SEO/AEO priorities and key business objectives.
• Collaborate with SEO and product teams to reflect priority topics and market positioning.
• Write brand-consistent marketing copy for various channels and campaigns.
• Develop AI-assisted production workflows to scale content with quality control.
• Measure content performance and report to marketing leadership.

Skills

Writing

Technical content

AI in content

Marketing copy

SEO/ASO best practices

Analytics tools

Experience 5+ years

Cross-functional collaboration

Job description

Iterable, Inc. is seeking a Senior Content Marketing Manager to own how our brand comes to life across content and ads.

You will shape the editorial POV, drive a scalable content program with AI-enabled workflows, and partner with SEO, product, and demand-gen teams to maximize pipeline impact. You will craft flagship thought leadership and technically complex content while maintaining high editorial standards and a consistent brand voice.