Senior Content Manager

Romph Pou Agency; Shreveport (LA); On-site; USD 70,000 - 90,000; Full time

Job summary

Romph & Pou Agency in Shreveport, LA seeks a Senior Content Manager to lead content strategy across web, social, email, and traditional marketing materials. You will plan editorial calendars, write and edit content, and ensure consistent brand messaging across client communications.

You will collaborate with creative, digital, and account teams to align content with campaign objectives, optimize for search and performance, and meet deadlines.

Qualifications

• Content strategy, editorial calendar planning and multi-channel roadmaps.
• Strong writing/editing abilities for web, social, and marketing materials.
• Experience with digital marketing, content marketing, SEO, and conversion.
• Ability to conduct audience research and inform messaging with data.
• Experience managing content projects in a fast-paced agency environment.
• Proficiency with CMS, social platforms, and basic analytics.
• Leadership skills with mentoring or supervising content creators.
• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• Prior agency or multi-brand experience with integrated campaigns.

Responsibilities

• Plan editorial calendars across web, social, email, and print materials.
• Write and edit content ensuring brand voice and clarity.
• Oversee brand messaging across client communications.
• Ensure consistency and quality across all materials.
• Collaborate with creative, digital, and account teams.
• Optimize content for search, engagement, and conversion.
• Mentor junior content staff and manage projects.
• Analyze content performance and recommend improvements.

Skills

Content strategy

Editorial calendars

Writing & editing

Digital marketing

Audience research

Project management

CMS

Leadership

Communication

Multi-brand campaigns

Education

Bachelor’s degree in Marketing, Communications, Journalism, English, or related field

Tools

CMS

Social media platforms

Analytics tools

Job description

Company Description Romph & Pou Agency is an integrated marketing firm that combines strategic planning, targeted creative, and efficient media delivery to help clients address complex marketing challenges. The agency offers a full range of services, including broadcast and direct mail, as well as digital and social advertising, website design, optimization, and email communications. With a strong focus on speed and execution, Romph & Pou emphasizes responsive service and measurable results. The team is dedicated to elevating marketing communications and demonstrating how a high-performing agency can accelerate brand growth.

Role Description The Senior Content Manager is a full-time, on-site role based in Shreveport, LA. This position is responsible for leading content strategy and development across multiple channels, including web, social media, email, and traditional marketing materials. Day-to-day tasks include planning editorial calendars, writing and editing content, overseeing brand messaging, and ensuring consistency and quality across all client-facing communications. The Senior Content Manager collaborates closely with creative, digital, and account teams to align content with campaign objectives, optimize for search and performance, and meet deadlines. The role also involves mentoring junior content staff, analyzing content effectiveness, and recommending improvements based on data and client feedback.

Qualifications

• Content strategy and planning skills, including experience developing editorial calendars and multi-channel content roadmaps.
• Strong writing and editing abilities for web, social, and marketing materials, with attention to voice, clarity, and accuracy.
• Experience with digital marketing and content marketing, including optimizing content for engagement, search, and conversion.
• Ability to conduct research to inform messaging, understand target audiences, and support data-driven content decisions.
• Background in managing content projects, coordinating with creative and account teams, and meeting deadlines in a fast-paced agency environment.
• Proficiency with common content management systems (CMS), social media platforms, and basic analytics tools.
• Strong communication, collaboration, and leadership skills, including experience mentoring or supervising content creators.
• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field, or equivalent practical experience.
• Prior agency or multi-brand experience and familiarity with integrated campaigns is highly beneficial.