Senior Content Executive

The Keller Group; Phoenix (AZ); Hybrid; USD 90,000 - 125,000; Full time

Benefits offered by this job

Exceptional Benefits

Unlimited Growth Potential

Growth opportunities

Job summary

A nationally recognized organization is seeking a Senior Digital Content Executive to lead and shape content strategy across various markets in the United States. The role involves overseeing digital content execution, managing a team, and driving brand storytelling while ensuring audience engagement and alignment with marketing goals. The ideal candidate will possess extensive experience in digital strategy and content initiatives, as well as a strong marketing technology background. Exceptional benefits and growth potential are offered.

Qualifications

• Extensive experience leading digital content strategy and brand storytelling.
• Proven ability to develop and execute content initiatives with measurable business impact.
• Strong understanding of audience-first content strategies.
• Hands-on experience building content across social, email and web platforms.

Responsibilities

• Define and evolve a cohesive digital content strategy.
• Oversee planning and execution of digital content across all touchpoints.
• Manage and mentor a team of digital contributors.

Skills

Digital content strategy

Brand storytelling

Team management

Performance analysis

Marketing technology fluency

Analytics

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Communications, or Advertising

Tools

CMS

Email marketing tools

Analytics tools

Job description

Position: Senior Digital Content Executive

Office Location: Greater Phoenix Area

Work Schedule: Hybrid

If you think content should make audiences feel something and not just perform well, keep reading. A nationally recognized organization is partnering with The Keller Group in hiring a Senior-level Digital Content Executive. This is a unique opportunity to own both the vision and execution of content, automation, and driving brand awareness across various markets nationwide. We're looking for a high-level strategist and brand storyteller - a digital leader who can zoom out to see the big picture, then zoom in to edit the details. A leader who understands that great content isn't just about what channels you're posting on or trends to test, but rather creating moments, building community, and driving engagement IRL.

In this role you'll act as a key voice, guide a growing team, partnering across teams, and bring fresh perspectives and ideas about how content shows up across digital platforms. If you're passionate about content strategy, brand storytelling, and have a performance-based mindset, please apply for immediate consideration!

What You’ll Do:

• Define and evolve a cohesive digital content strategy that reflects a dynamic, experience-driven brand.
• Shape how content is expressed across platforms, ensuring it is intentional, elevated, and aligned with a broader brand narrative.
• Translate business objectives into content initiatives that drive awareness, engagement, and measurable audience action.
• Identify opportunities to test, pilot, and innovate across emerging formats, channels, and trends.

Own the Full Content Experience

• Oversee planning and execution of digital content across all touchpoints, ensuring quality, consistency, and creative excellence.
• Establish a storytelling approach that balances overarching brand alignment with localized relevance.
• Partner cross-functionally and with external creators to develop compelling content, including short-form video and integrated campaigns.
• Ensure content remains fresh, culturally relevant, and aligned with evolving audience expectations.

Elevate Performance Through Insight

• Define success metrics and leverage performance data to continuously refine content strategy and execution.
• Analyze performance to identify opportunities for increased engagement and overall impact.
• Apply a test-and-learn approach across channels, optimizing creative, timing, and delivery.
• Align content strategy with broader marketing and organizational goals.

Lead & Guide a Growing Team

• Manage and mentor a team of digital contributors across multiple marketing disciplines.
• Build structure, processes, and workflows that support high-quality output while enabling creativity.
• Foster a collaborative, accountable, and forward-thinking team environment.
• Support the ongoing development and evolution of in-house content capabilities.

What You Bring:

• Bachelor’s degree in Marketing, Communications, Advertising, or a related field of study
• Extensive experience leading digital content strategy and brand storytelling within complex, multi-channel environments.
• Proven ability to develop and execute content initiatives that balance creative vision with measurable business impact.
• Hands-on experience building and guiding content across key digital channels, including social, email, and web.
• Strong fluency across digital and marketing technology platforms (e.g., CMS, email marketing tools, social platforms, analytics tools), with the ability to evaluate effectiveness, identify gaps, and optimize performance across the ecosystem.
• Experience leading and mentoring teams, with a focus on building scalable workflows, fostering collaboration, and elevating output quality.
• Deep understanding of audience-first, experience-driven content strategies that drive engagement and meaningful interaction.
• Ability to think strategically while also operating at a tactical level—comfortable leading vision while staying close to execution.

Why You'll Love It:

• Exceptional Benefits + PTO
• Unlimited Growth Potential

This is an opportunity to lead and shape content for a dynamic, multi-faceted brand at a pivotal stage of growth. This role will play a key part in defining how the brand comes to life across digital channels. If you're ready to build, elevate, and make a meaningful impact, let’s connect!