Senior Content Designer – UX Writing & Strategy

Traveltechessentialist; Chicago (IL); Hybrid; USD 128,000 - 180,000; Full time

Benefits offered by this job

Medical/Dental/Vision

Paid time off

Employee Assistance Program

Wellness and travel reimbursement

Travel discounts

IATAN membership

Travel perks

Generous time-off

Parental leave

Flexible work model

Career development resources

Job summary

Expedia Group is seeking a Content Designer to lead content strategy and UX writing for our XD team in Chicago. You’ll shape product content across onboarding, education, transactions, and notifications, blending storytelling with information architecture to deliver cohesive experiences for travelers and partners.

You’ll partner with product, research, and legal teams, applying human-centered design, AI tools, and inclusive practices to raise content quality, accessibility, and translation.

Qualifications

• Bachelor's degree in a related technical field; or equivalent related professional experience in core skills such as UX Writing, content audits and analysis, content mapping and modeling, information architecture, content planning and sourcing, conversational design, and storytelling.
• 5+ years of experience as a Content Designer, UX writer, or Content Strategist
• Ability to audit, analyze, structure, create, and design content independently in compelling user‑focused product experiences using established frameworks
• Strong skills in confidently presenting compelling rationale and narratives behind content strategies and decisions to peers, partners, and key stakeholders
• Expertise in persuasion and negotiation with stakeholders to create optimal experiences that balance both traveler satisfaction and business objectives
• Experience applying human‑centered design (HCD) practices to product experiences

Responsibilities

• Design thoughtful, intuitive, and accessible content solutions for a range of product use cases and interactions – from onboarding and in‑app education to transactional flows and push notifications.
• Apply solid information architecture methods (such as content modeling and mapping) and UI frameworks to design scalable content solutions.
• Audit, analyze, structure, create, and present compelling UX content throughout the product experience.
• Partner across product and research teams using human‑centered design methods to drive content tests that measurably improve the traveler experience, and identify, log, prioritize, and resolve content bugs across the portfolio.
• Apply a holistic, customer‑focused approach to creating a cohesive content strategy for our loyalty programme across all product areas.
• Use both qualitative and quantitative insights, along with business analytics, to drive content insights and solutions.
• Partner across teams to improve the accessibility, inclusion, readability, and translatability of product content
• Have strong facilitation and presentation skills to clearly and confidently communicate the rationale for decision‑making to team members and stakeholders.
• Influence, persuade, and negotiate with stakeholders to design the best experiences that meet the needs of travelers and businesses.

Skills

UX writing

Content strategy

Content audits and analysis

Content mapping and modeling

Information architecture

Content planning and sourcing

Conversational design

Storytelling

Stakeholder communication

Education

Bachelor's degree in related technical field

Equivalent professional experience

Job description

Expedia Group is seeking a Content Designer to lead content strategy and UX writing for our XD team in Chicago. You’ll shape product content across onboarding, education, transactions, and notifications, blending storytelling with information architecture to deliver cohesive experiences for travelers and partners.

You’ll partner with product, research, and legal teams, applying human-centered design, AI tools, and inclusive practices to raise content quality, accessibility, and translation.