Senior Content Designer, Monetization Ads

TikTok Inc.; San Jose (CA); On-site; USD 122,000 - 209,000; Full time

Benefits offered by this job

Medical insurance

401(k) with company match

Paid parental leave

Disability coverage

Life insurance

Wellbeing benefits

10 holidays per year

10 sick days per year

Paid Personal Time

Job summary

TikTok Inc. is seeking a Content Designer for the Monetization Products team in the United States (San Jose area).

You will shape UX strategy and craft content experiences that meet advertiser needs, while working at the intersection of UX and AI tools to deliver human-centered ad experiences. You will embed in monetization workstreams to write concise UI copy, contribute to content guidelines, collaborate with design, product, research, and marketing, and help define scalable content solutions.

Qualifications

• 3+ years of content design or UX writing for web or mobile apps.
• Experience collaborating with product, design, research, engineering, and localization teams.
• Curiosity and fluency with AI tools as part of your everyday content design workflow.
• Comfort working in - or directly alongside - the codebase (string edits, localization pipelines, etc.).
• A portfolio including UI copy, microcopy, user education, CD systems work, 0→1 projects, and self-led initiatives.

Responsibilities

• Execute content design and UX writing while embedded in monetization product workstreams.
• Craft, proofread, and edit concise, conversational UI copy that makes complex ad tech feel simple and human
• Contribute to and evolve TikTok Monetization's content, voice, and style guidelines
• Collaborate with and influence design, product, research, and marketing teams in a fast-paced, dynamic environment
• Participate in design critiques to drive consistency and quality across monetization products
• Define efficient, scalable solutions for large-scale content problems - including tooling and process improvements
• Contribute to the team's AI toolkit: designing custom GPTs, building prompt frameworks, and identifying new ways AI can accelerate and enhance content design work

Skills

Content design

UX writing

AI tooling familiarity

Localization collaboration

Codebase familiarity

Education

Bachelor's degree in English, Journalism, Communications, UX or equivalent

Job description

Responsibilities

About the team

TikTok's Monetization Products organization sits within TikTok for Business. Our mission is to build intuitive, scalable ad experiences that foster meaningful connections between businesses and people. We're doing this at a moment when AI is reshaping how products get built - and where content design can have more influence on product decisions than ever.

We're looking for a Content Designer who thinks in systems, moves fast, and is genuinely excited about working at the intersection of UX and emerging AI tools. You'll shape UX strategy, craft content experiences that meet advertiser needs, and help define what great content design looks like in an AI-native product environment.

What you'll do

• Execute content design and UX writing while embedded in monetization product workstreams.
• Craft, proofread, and edit concise, conversational UI copy that makes complex ad tech feel simple and human
• Contribute to and evolve TikTok Monetization's content, voice, and style guidelines
• Collaborate with and influence design, product, research, and marketing teams in a fast-paced, dynamic environment
• Participate in design critiques to drive consistency and quality across monetization products
• Define efficient, scalable solutions for large-scale content problems - including tooling and process improvements
• Contribute to the team's AI toolkit: designing custom GPTs, building prompt frameworks, and identifying new ways AI can accelerate and enhance content design work

Qualifications

Minimum Qualifications

• 3+ years of content design or UX writing experience for web or mobile applications
• Experience collaborating with product, design, research, engineering, and localization teams
• Curiosity and fluency with AI tools as part of your everyday content design workflow
• Comfort working in - or directly alongside - the codebase (string edits, localization pipelines, etc.)
• A portfolio that includes but is not limited to: user interface copy, microcopy, user education, CD systems work, 0->1 projects, and self-led initiatives.

Preferred Qualifications:

• Bachelor's degree in English, Journalism, Communications, Technical Writing, UX, HCI, or equivalent practical experience
• Ad tech experience - not required, but a plus
• A systems mindset: you see tooling gaps and content infrastructure opportunities, not just individual copy tasks
• Ability to spot A/B content testing opportunities and partner with stakeholders to partner on tests, from concept to launch

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $121600 - $208800 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
3. Exercising sound judgment.