Senior Consumer Insights Lead – Research & Strategy

Apple, Inc.; Culver City (CA); On-site; USD 143,000 - 215,000; Full time

Benefits offered by this job

Medical and dental coverage

Retirement benefits

Discounted products and services

Stock programs and education reimburse

Job summary

Apple is seeking a Sr. Research Lead to oversee end-to-end quantitative and qualitative studies for Apple Services. Based in Los Angeles, you will partner with marketing, product and business teams, translating business objectives into rigorous research plans and delivering clear recommendations to leadership.

The role demands 7+ years in hands-on research, storytelling with data, and strong analytics. Proficiency in Apple Suite and Office is required, with a preference for a market/consumer

Qualifications

• 7+ years of hands-on primary quantitative and qualitative research experience, with a minimum of 3 years in a related industry (e.g., technology, entertainment, fin-tech).
• Ability to tell a story with both quantitative and qualitative inputs, including data tables, video, and first- and third-party data.
• Strong analytical skills with an understanding of when and how to apply advanced analytics.
• Exceptional written and verbal communication skills.
• Strong project management skills and attention to detail, with the ability to manage multiple projects at various stages in the research process and adhere to timelines.
• Proficient in Apple Suite and Office.

Responsibilities

• Collaborate with marketing, product, and business teams as well as research suppliers to translate business objectives into clearly defined research plans, ensuring stakeholder input and feedback are incorporated throughout the research process.
• Manage the full research lifecycle, including methodology, recruitment and sampling, questionnaire and discussion guide development, fieldwork, data processing, analysis, reporting, and presentation.
• Translate quantitative and qualitative data into clear, actionable insights and recommendations that inform business decisions for stakeholders and leadership.
• Manage multiple studies and timelines simultaneously, meeting internal and external deadlines.

Skills

Research leadership

Quantitative & qualitative analysis

Stakeholder communication

Project management

Education

BA or advanced degree in market/consumer research, marketing, or business

Tools

Apple Suite

Microsoft Office

Job description

Apple is seeking a Sr. Research Lead to oversee end-to-end quantitative and qualitative studies for Apple Services. Based in Los Angeles, you will partner with marketing, product and business teams, translating business objectives into rigorous research plans and delivering clear recommendations to leadership.

The role demands 7+ years in hands-on research, storytelling with data, and strong analytics. Proficiency in Apple Suite and Office is required, with a preference for a market/consumer