Senior Consumer Digital Content Strategist

TD Bank Group; Mount Laurel Township (NJ); Hybrid; USD 41,000 - 61,000; Full time

Job summary

TD Bank Group in Mount Laurel, New Jersey, is seeking a Consumer Digital Associate II to lead content framework creation and governance for the Digital Customer Experience, collaborating with visual designers, developers and Consumer Communications managers.

The Consumer Digital Associate II is accountable for collecting, developing and publishing content on Retail One to engage and educate employees, advance the company's strategic priorities, and support growth.

Qualifications

• Bachelor's degree or work experience equivalent to Bachelor's required (preferably in Marketing, Communication, Advertising or Journalism)
• 5-7 years' experience in content strategy and/or content creation
• Strong portfolio of writing and or design samples
• Expert writing, editing and proofreading skills, with experience writing for online required
• Understanding of interaction design and usability principles and how content strategy and creation contributes to the user experience
• Financial services industry knowledge preferred
• Excellent written and verbal communication skills
• Strong ability to articulate concepts and rationale to team members and business partners
• Ability to multi-task and work efficiently under pressure, with careful attention to detail
• Ability to work independently as well as collaboratively

Responsibilities

• Collaborates with project partners, assessing content and publication requests, by understanding the business requirements, impacts to Retail Store Employees, and alignment to an integrated digital experience.
• Effectively prioritize (on time, on budget, delivered to meet business need), communicate status and provide timely escalation of issues to business partners
• Presents content concepts and direction to business partners in collaboration with designers
• Provides quality assurance of deliverables
• Provides support to Consumer Communication managers
• Leads development of high-level messaging concepts for digital experiences
• Develops and documents content creation governance and workflow as well as style, tone and voice guidelines
• Proofreads and corrects web copy for grammar, punctuation and style

Skills

Strong portfolio of writing and design

Expert writing

Editing and proofreading

Ability to communicate clearly

Collaboration with designers and devs

Education

Bachelor's degree or equivalent

Tools

Microsoft 365 tools

Word, Excel, PowerPoint

Content governance tools

Job description

TD Bank Group in Mount Laurel, New Jersey, is seeking a Consumer Digital Associate II to lead content framework creation and governance for the Digital Customer Experience, collaborating with visual designers, developers and Consumer Communications managers.

The Consumer Digital Associate II is accountable for collecting, developing and publishing content on Retail One to engage and educate employees, advance the company's strategic priorities, and support growth.