Senior Consultant Internal Communications

highmarkhealth; Buffalo (NY); Hybrid; USD 70,000 - 95,000; Full time

Job summary

Highmark Health is seeking a communications professional to partner with leaders and departments to craft messaging that explains our organization's mission, vision, and Core Behaviors. You will develop engaging, clear messages and execute internal communications plans using intranets, emails, and talking points, with a voice that is uplifting, trusted, and conversational.

Measure impact with data analytics.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or related field.
• 6 years of relevant, progressive experience in the area of specialization
• Experience with editing and proofreading.

Responsibilities

• Serve as a communications consultant and partner with colleagues, leaders, and various departments to decide what needs to be communicated across our organization.
• Develop and execute internal communications plans for special projects or corporate campaigns.
• Plan, research, write, edit, and deliver business and job-related information using digital tools to inform team members about our mission, vision, Core Behaviors, strategy, policies, initiatives, and events.
• Measure the success of communications using data from tools like Google Analytics, SharePoint, and Qualtrics.
• Provide counsel on best communication practices and tactics for reaching the right audience across digital and non-digital channels.
• Meet with matrixed partners to ensure messages align with mission, vision, strategy, and external messaging.
• Be available to respond to internal crisis communication needs.
• Other duties as assigned.

Skills

Oral & written comms

Discipline expertise

Digital & traditional comms

Multitasking

Organizational skills

Research & interviewing

Writing & grammar

Interpersonal skills

Influence management

Subject matter expertise

Self-motivated

Media relations

Strategic planning

AP style writing

Attention to detail

Project management

Education

Bachelor's degree in Marketing/Comms/PR

6 years relevant experience

Tools

SharePoint

Google Analytics

Qualtrics

Photoshop

Illustrator

Job description

Company: Highmark Health Job Description

JOB SUMMARY

This job partners and consults with colleagues, leaders, and departments across our organization to identify what information team members need to: understand our organization's mission, vision, and Core Behaviors; learn where Highmark Health is headed, why, and how. Responsible for developing engaging, clear, and concise messages, and building and executing communications plans that consider all internal audiences. Use primarily digital communications tools to connect with our audience using a voice that’s uncomplicated, uplifting, trusted, and conversational. Provide counsel to those you work with about the best communication practices and tactics that could reach the right audience outside of digital channels. Measure the impact of your communications using data analytics and use these insights to adapt your communications approaches as needed. Will be part of a matrixed team, regularly collaborating with a group, and be able to work independently.

ESSENTIAL RESPONSIBILITIES

• Serve as a communications consultant and partner with colleagues, leaders, and various departments to decide what needs to be communicated across our organization. Determine the most effective ways to reach internal audiences with these messages.
• Contribute to and manage small to medium projects within the assigned area. Develop and execute internal communications plans for special projects or corporate campaigns. These assignments are broad in scope and require depth of knowledge as well as creativity.
• Plan, research, write, edit, and deliver business and job-related information using digital communications tools (intranets, microsites, emails, key messages, talking points, etc.) to inform team members about our organization's mission, vision, Core Behaviors, strategy, policies, initiatives, and events.
• Measure the success of your communications efforts using data from tools such as Google Analytics, SharePoint, and Poppulo, as well as through anecdotal feedback and other metrics that are available to you.
• Provide counsel to those you work with about the best communication practices and tactics to reach the right audience. This includes digital and non-digital channels and tactics.
• On an ongoing basis, meet with matrixed partners, ensure that messages support Highmark Health’s mission, vision, and strategy, and that internal messages align with external messages.
• Be available, when needed, to respond to internal crisis communication needs.
• Other duties as assigned or requested.

EDUCATION

• Required Bachelor's degree in Marketing, Communications, Public Relations, or related field.
• Substitutions 6 years of relevant, progressive experience in the area of specialization
• Preferred None

EXPERIENCE

• Required 5 years of Relevant progressive experience in marketing, communications, public relations, or related field.
• Experience working in health care/health insurance or a related field.
• Experience with editing and proofreading.
• Experience publishing to a SharePoint platform.
• Experience using and interpreting analytics using tools such as Google Analytics and building and analyzing surveys using tools such as Qualtrics.
• Understanding of desktop publishing (Photoshop, Illustrator) and Microsoft products (including Teams, SharePoint publishing, Excel).

LICENSES or CERTIFICATIONS

• Required None
• Preferred None

SKILLS

• Exceptional oral and written communications abilities
• Significant expertise in their specific discipline(s)
• Knowledge of traditional and digital communications best practices, excellent communication, multitasking, organizational, research/interviewing, writing, grammar, and interpersonal skills
• Strong influence management skills preferred with focus on building strong internal client relationships
• Possesses and applies a broad and in-depth knowledge of the concepts, principles, practices, and processes of the specific field or discipline. Possesses significant expertise to complete assignments and ability to visualize, articulate, and solve problems
• Self-starter with the ability to work under pressure independently and as part of a team
• Knowledge of media relations strategy, including social media, and aligning internal and external messaging
• Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, and leadership techniques
• Knowledge of grammar and AP (Associated Press) and corporate style writing
• Superior attention to details
• Able to manage multiple long- and short-term projects

Language (Other than English)

None

Travel Requirement

0% - 25%

PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS

• Position Type hybrid - 3 days a week onsite in Buffalo, NY
• Teaches / trains others Occasionally
• Travel from the office to various work sites or from site-to-site Rarely
• Works primarily out-of-the office selling products/services (sales employees) Never
• Physical work site required Yes
• Lifting: up