Senior Communications & Media Relations Lead

Nova Southeastern University; Fort Lauderdale (FL); On-site; USD 65,000 - 90,000; Full time

Job summary

Nova Southwestern University seeks a seasoned communications professional to develop and execute media relations plans, manage journalist outreach, and drive multi-channel storytelling. You will identify standout university stories, craft press materials, and coordinate cross-team efforts to amplify visibility.

The role emphasizes strategic thinking, strong writing, and collaboration across departments to support recruitment, fundraising, and institutional initiatives.

Qualifications

• Six to eight years of experience in communications, public relations, or media relations.
• Proven success securing media coverage and supporting campaigns.
• Knowledge of earned media strategies and media outreach.
• Strong writing and editing; translates complex topics clearly.
• Experience with multi-channel communications and analytics.

Responsibilities

• Develops and executes media relations plans aligned with institutional priorities.
• Manages media relations and serves as liaison to journalists.
• Identifies compelling stories highlighting university achievements.
• Writes and edits press releases, pitches, features, and digital content.
• Leads multi-channel communications across media, web, and social.
• Coordinates with internal teams for multimedia storytelling (photo, video, graphics).
• Monitors coverage and uses insights to refine messaging.

Skills

Writing & editing

Media relations

Strategic thinking

Project management

Collaboration

Education

Bachelor's degree in Communications/PR/Marketing/Journalism

Tools

Cision

Meltwater

TV Eyes

PR Newswire

GlobeNewswire

Job description

Nova Southwestern University seeks a seasoned communications professional to develop and execute media relations plans, manage journalist outreach, and drive multi-channel storytelling. You will identify standout university stories, craft press materials, and coordinate cross-team efforts to amplify visibility.

The role emphasizes strategic thinking, strong writing, and collaboration across departments to support recruitment, fundraising, and institutional initiatives.