Senior Communications Account Lead

ICF Next; Charlotte (NC); On-site; USD 81,000 - 138,000; Full time

Job summary

ICF Next is seeking a seasoned account and project leader based in North Carolina to build trusted client relationships, lead multi-channel campaigns, and drive integrated marketing and outreach initiatives. The role requires a Bachelor’s degree and 7+ years of relevant experience, with occasional travel to client offices within NC.

You will manage end-to-end campaigns, coordinate cross-functional teams, and deliver data-driven insights to leadership while ensuring client satisfaction.

Qualifications

• Bachelor’s degree in a relevant field.
• 7+ years of experience in account management, project management, communications, marketing, advertising, public outreach, or public involvement

Responsibilities

• Serve as the primary client contact, building strong relationships, leading meetings, managing expectations, and ensuring overall client satisfaction
• Develop and lead integrated marketing, communications, and public outreach strategies aligned to program goals, target audiences, and behavior-change objectives
• Manage end-to-end campaign execution across multi-channel efforts (digital, media, PR, outreach), ensuring alignment with scope, schedule, and budget
• Create and oversee detailed project plans, timelines, deliverables, and budgets while managing multiple concurrent initiatives
• Coordinate cross-functional teams and external partners to ensure seamless delivery
• Lead development of messaging frameworks, audience segmentation, and content strategies that translate complex initiatives into clear, impactful communications
• Plan and execute stakeholder engagement and public outreach activities, including community events, public meetings, and partnerships with local organizations
• Collaborate on media and public relations efforts, including campaign planning, press materials, media coordination, and performance tracking
• Establish KPIs, monitor campaign performance, and deliver data-driven insights, reporting, and recommendations to clients and leadership
• Identify risks, solve problems proactively, and continuously optimize campaigns and processes to improve outcomes and efficiency

Skills

Account management

Project management

Communications

Marketing

Education

Bachelor’s degree in a relevant field

Tools

Microsoft Office Suite

Job description

ICF Next is seeking a seasoned account and project leader based in North Carolina to build trusted client relationships, lead multi-channel campaigns, and drive integrated marketing and outreach initiatives. The role requires a Bachelor’s degree and 7+ years of relevant experience, with occasional travel to client offices within NC.

You will manage end-to-end campaigns, coordinate cross-functional teams, and deliver data-driven insights to leadership while ensuring client satisfaction.