Senior Channel Marketing Manager, US

Huntress; United States; A distancia; USD 160.000 - 170.000; Jornada completa

Descripción de la vacante

Huntress is seeking a Channel Marketing Senior Manager to plan and execute channel marketing across the US, working with distributors and resellers to enable demand generation and partner growth. The role focuses on building campaigns that recruit new resellers and optimize regional partner programs.

The execution-focused position requires strong organization, data-driven decision making, and the ability to manage multiple campaigns and partner relationships across time zones in a remote-first

Formación

• 5+ years in channel or partner marketing, SaaS or cybersecurity preferred.
• Experience running co-marketing through distributors and resellers.
• Experience building recruiter campaigns for partners or resellers.
• Knowledge of channel landscape and regional differences by country.
• Experience MDF-funded activities and deal registration workflows.
• Ability to juggle many campaigns and partners across time zones.
• Strong ROI-focused decision making and analytics.
• Excellent written and verbal communication across orgs.

Responsabilidades

• Plan regional marketing programs with US distributors and resellers.
• Execute demand generation campaigns, webinars, events, and launches.
• Recruit new resellers via distributor-led campaigns and events.
• Manage day-to-day partner relationships and joint plans.
• Enable distributors to market to their reseller bases.
• Localize global campaigns for regional needs and compliance.
• Plan MDF-funded activities with the Program Manager and report ROI.
• Collaborate with Product Marketing on channel campaigns and activation.
• Create and maintain partner-ready enablement and co-branded assets.
• Track KPIs: partner engagement, pipeline, and fund usage.
• Identify partner needs and provide insights to Channel Programs.
• Support regional partner events and QBRs; coordinate communications.
• Ensure timely follow-up on channel-generated leads.

Conocimientos

Channel marketing

Partner marketing

Campaign management

ROI analysis

CRM & marketing automation

Cross-functional collaboration

Data-driven

Executive communication

Global to regional adaptation

Herramientas

Salesforce

HubSpot

PRM/Partner portal tools

Descripción del empleo

What We Do:

Cybercrime is growing, and more businesses are getting hit by threats that used to target only the biggest organizations. That pushes defenders like us to operate at the highest level, and it deepens our need for good people who want to make a meaningful impact. Founded in 2015 by former NSA cyber operators, Huntress is a remote-first team working to make enterprise-grade cybersecurity accessible to businesses of all sizes. We work closely with security teams and service providers protecting complex environments, often without the time or headcount to handle it all. That's why we build our technology in-house and back it with a 24/7 human-led Security Operations Center (SOC). As a result, our platform is never disconnected from the experts who manage it, ensuring our customers' protection. Huntress now secures more than 6M endpoints and 17M identities worldwide. Those numbers keep growing because more businesses rely on us to help carry the load and operate with more confidence. Every day, you can see that commitment in how we stand with our customers and how we show up for each other.

Reports to:

Senior Manager, Channel Marketing

Location:

Remote US

Compensation Range:

$160,000 to $170,000 base plus bonus and equity

What You'll Do

Huntress is looking for a Channel Marketing Senior Manager to plan and execute channel marketing across the US, working with both distributors and resellers. You will make sure our distribution partners, and the resellers they serve, have the programs, content, and funding to generate demand for Huntress across several markets, and you will build campaigns that bring new resellers into the region's partner ecosystem.

This role is execution-focused. The ideal candidate is organized, comfortable running many campaigns and partner relationships at once, and skilled at adapting global programs to regional needs. You are data-driven, collaborative, and passionate about helping partners succeed.

Responsibilities

• Plan and execute regional marketing programs with US distributors and resellers, including demand generation campaigns, webinars, events, and product launch activity.
• Create and run campaigns to recruit new resellers in the region via distributor-led recruitment and events.
• Manage day-to-day marketing relationships with distributor partners and resellers, including joint plans, campaign calendars, and regular performance reviews.
• Enable distributors to run marketing to their reseller base, and support priority resellers directly where the impact is greatest.
• Localize and adapt global campaigns, messaging, and assets for regional markets, including language, regulatory, and market-specific needs.
• Plan the activities and campaigns that put MDF and co-marketing funds to work across distributors and resellers, partnering with the Program Manager who administers MDF, and report on the results and ROI of funded activity.
• Collaborate with Product Marketing to deliver product updates and channel-specific campaigns that drive partner activation, product adoption, and lead generation.
• Create and maintain partner-ready enablement and co-branded materials for distributors and resellers, and support engagement through the Huntress Hub partner portal.
• Track and report on regional channel marketing KPIs, including partner engagement, pipeline, campaign conversion, and fund utilization.
• Identify what distributors and resellers need to market Huntress successfully and bring those insights back to the Channel Programs team.
• Support regional partner events, distributor business reviews, and partner communications.
• Ensure consistent follow-up on all channel-generated leads, with accurate lead capture, tracking, and prompt routing to the appropriate internal owner for next steps.

What You Bring to the Team

• 5+ years of experience in channel or partner marketing, ideally in the SaaS or cybersecurity space.
• Hands-on experience running co-marketing programs through distributors and resellers.
• Experience building and running partner or reseller recruitment campaigns.
• Working knowledge of the channel landscape, including how distribution models and reseller tiers differ by country and region.
• Experience planning MDF-funded or co-marketing activities and working within channel program mechanics such as deal registration and lead sharing.
• Ability to plan, manage, and execute many campaigns and partner relationships at once across markets and time zones, and pivot quickly as needs change.
• Strong analytical skills, with the ability to assess opportunities and make ROI-based decisions on programs and investments.
• Excellent communication and relationship-building skills, with the ability to lead, influence, and collaborate across organizational and geographic boundaries.
• Familiarity with CRM, marketing automation, and PRM or partner portal tools (e.g., Salesforce, HubSpot).
• Willingness to travel as needed for Partner events, QBRs, etc.

Nice to Have

• Experience in c