Senior Chain Account Marketing Lead

Drink Surfside

Philadelphia (Philadelphia County)

Hybrid

USD 120,000 - 140,000

Full time

4 days ago
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Job summary

Stateside Brands seeks a Customer Marketing Manager to develop and execute customer-specific marketing programs across on-premise and off-premise accounts from its Philadelphia headquarters. You will partner with Chain Sales, Trade Marketing, Brand Marketing, and distributors to drive distribution, trial, velocity, and long-term growth.

You will translate customer insights and market trends into high-impact marketing support, with potential to manage at least one direct report in a fast-paced,

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field or equivalent experience.
  • 4+ years of experience in customer marketing, trade marketing, shopper marketing, or chain account marketing.
  • Experience supporting chain accounts within alcoholic beverages, CPG, retail, or hospitality preferred.
  • Proven ability to leverage customer and shopper insights to develop marketing strategies that drive growth.
  • Strong project management, analytical, and presentation skills, with experience interpreting sales and market data.
  • Demonstrated leadership, mentoring, or project leadership experience with the ability to grow into formal people management responsibilities.
  • Excellent communication, relationship-building, and cross-functional collaboration skills.
  • Ability to manage multiple priorities and deliver results in a fast-paced environment.

Responsibilities

  • Serve as the primary marketing partner for assigned chain accounts, supporting customer growth and business objectives.
  • Build strong relationships with customers, distributors, and internal stakeholders to drive collaboration and long-term success.
  • Develop and execute customer-specific marketing strategies, programs, and activation plans aligned with brand and commercial priorities.
  • Support the continued growth of the Customer Marketing function, with anticipated management of at least one direct report.
  • Translate customer insights, shopper behavior, and market trends into initiatives that drive distribution, trial, velocity, and innovation.
  • Lead the creation of customer presentations, selling materials, and strategic recommendations that support business development efforts.
  • Manage the planning, coordination, and execution of promotional, experiential, and retail marketing programs.
  • Partner cross-functionally with Sales, Trade Marketing, Brand Marketing, and distributor teams to ensure effective program delivery and execution.
  • Support customer planning meetings, business reviews, trade shows, and other key selling opportunities.
  • Monitor customer performance, competitive activity, and market opportunities to inform strategy and identify growth opportunities.
  • Measure program effectiveness through sales, distribution, shopper, and scan data, providing actionable recommendations for optimization.
  • Drive continuous improvement through performance analysis, best-practice sharing, and process enhancements.

Skills

Marketing strategy
Customer insights
Project management
Cross-functional collaboration
Communication
Leadership potential

Education

Bachelor's degree in Marketing, Business, Communications or related field

Job description

Stateside Brands seeks a Customer Marketing Manager to develop and execute customer-specific marketing programs across on-premise and off-premise accounts from its Philadelphia headquarters. You will partner with Chain Sales, Trade Marketing, Brand Marketing, and distributors to drive distribution, trial, velocity, and long-term growth.

You will translate customer insights and market trends into high-impact marketing support, with potential to manage at least one direct report in a fast-paced,

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