Senior Card Product & Growth Lead (Hybrid)

United Nations Federal Credit Union; New York (NY); Ibrido; USD 116.000 - 149.000; Tempo pieno

Descrizione del lavoro

United Nations Federal Credit Union (UNFCU) is seeking a seasoned leader to drive the card program strategy, enhancements, and marketing initiatives. This hybrid role partners with Analytics, Marketing, IT, and Product to deliver measurable improvements in member engagement and portfolio growth.

You will guide cross-functional teams, manage campaigns, and apply CX principles to elevate the cardholder experience while aligning with UNFCU’s strategic goals and risk controls.

Competenze

• Bachelor’s degree required.
• 7+ years of program or card management experience.
• Experience leading product marketing initiatives and campaigns.
• Strong understanding of card issuing, payments operations and industry trends.
• Ability to manage complex cross-functional projects and deliver measurable results.
• Knowledge of Journey Mapping and CX metrics (NPS, CES).
• Proficient with Excel and PowerPoint.

Mansioni

• Lead day-to-day execution of card program initiatives aligned with business goals.
• Drive product enhancements informed by market trends and member insights.
• Coordinate end-to-end campaigns including activation, engagement, and retention.
• Develop marketing calendars with Corporate Marketing and track campaign KPIs.
• Collaborate with ERM, Lending, Compliance, Legal and partners for approvals and timely execution.
• Translate insights into targeted initiatives to improve portfolio health.
• Evaluate post-implementation results and drive continuous improvements.
• Monitor portfolio metrics (spend, activation, interchange, profitability) to grow engagement.

Conoscenze

Program management

Cross-functional leadership

Product marketing

Campaign planning

CX (customer experience)

Data-driven decision making

Excel

PowerPoint

Formazione

Bachelor’s degree

Strumenti

Excel

PowerPoint

Descrizione del lavoro

United Nations Federal Credit Union (UNFCU) is seeking a seasoned leader to drive the card program strategy, enhancements, and marketing initiatives. This hybrid role partners with Analytics, Marketing, IT, and Product to deliver measurable improvements in member engagement and portfolio growth.

You will guide cross-functional teams, manage campaigns, and apply CX principles to elevate the cardholder experience while aligning with UNFCU’s strategic goals and risk controls.