Senior Braze Platform Architect

Dentsu Aegis Network Ltd.; Colorado; Hybrid; USD 94,000 - 160,000; Full time

Benefits offered by this job

Medical, vision, dental insurance

Life insurance

Disability insurance (short/long-term)

401k

Flexible paid time off

15+ paid holidays per year

Paid sick leave

Paid parental leave

Job summary

Dentsu Aegis Network Ltd. is seeking a Senior Platform Architect to bridge business vision and Braze platform engineering for multiple client engagements. You will lead onboarding, solution design, and ongoing optimization while coordinating with account management, operations, and delivery teams.

The role emphasizes communication, problem-solving, and influence, with responsibilities spanning governance, data feeds, campaign workflows, and best-practice documentation.

Qualifications

• 3+ years of hands-on Braze architecture experience.
• Experience in cross-channel marketing (Email, Push, SMS, Web Push, In-App Messaging).
• Prior consulting or client-facing advisory experience.
• Bachelor’s degree or equivalent professional experience.

Responsibilities

• Lead cross-functional teams through the full project lifecycle from discovery to launch and post-launch optimization.
• Serve as the primary technical point of contact for clients, translating technical concepts into business language.
• Collaborate across account management, operations, and delivery teams to align priorities.
• Develop scoping and estimating guidelines to enable accurate planning and client expectations.
• Stay current on Braze platform updates and industry trends, sharing insights with the team.
• Mentor junior team members and advocate for best practices in Braze deployments.

Skills

Braze architecture

Cross-channel marketing

Client-facing advisory

Education

Bachelor’s degree

Tools

Braze certification

Salesforce Marketing Cloud

Iterable

Klaviyo

Data warehousing

API integrations

BI/reporting tools

Job description

Position Overview

The Senior Platform Architect is a strategic leader who bridges business vision and technical execution on the Braze Marketing Platform. In this role, you will serve as a trusted advisor to clients and internal stakeholders alike—translating complex marketing requirements into scalable, high-performing platform solutions. Reporting to the Platform Director, you will own the end-to-end technical direction for multiple client engagements, guiding onboarding, solution architecture, and ongoing optimization. You will champion collaboration across account management, operations, and delivery teams, ensuring every solution meets quality, compliance, and performance standards. Success in this role requires more than deep technical knowledge—it demands strong communication, creative problem-solving, and the ability to lead through influence rather than authority.

What You’ll Do

Leadership & Stakeholder Engagement

• Lead cross-functional teams through the full project lifecycle—from discovery and scoping to launch and post-launch optimization—by setting clear expectations, removing blockers, and fostering accountability.
• Serve as the primary technical point of contact for clients, leading technology discussions with confidence and translating technical concepts into business-friendly language.
• Act as a liaison between account management, operations teams, and developer/engineers proactively aligning priorities and ensuring seamless collaboration.
• Guide projects through governance processes by balancing time, scope, and compliance considerations while advocating for the best possible client outcome.

Solution Architecture & Technical Delivery

• Gather business, marketing, and technical requirements through active listening and targeted discovery, synthesizing inputs into comprehensive solution designs.
• Architect data feeds, platform configurations, and automated campaign workflows that are scalable, maintainable, and aligned with client goals.
• Troubleshoot and resolve client data feed issues with a resourceful, solutions-oriented mindset—leveraging documentation, platform tools, and peer expertise.
• Develop project scoping and estimating guidelines that enable accurate planning and set realistic client expectations.

Continuous Improvement & Thought Leadership

• Stay current on Braze platform updates, cross-channel marketing trends, and emerging third‑party integrations, and proactively share insights with the broader team.
• Identify patterns in recurring client requests and champion internal process or tooling improvements that raise the bar for the entire organization.
• Create, document, and evangelize best practices for the Braze platform, making it easier for teammates to deliver consistent, high-quality work.
• Mentor junior team members by sharing technical knowledge, modeling strong client engagement, and providing constructive feedback.

Required Qualifications

• 3+ years of hands‑on architecture experience with the Braze platform.
• Demonstrated experience in cross-channel marketing (Email, Push, SMS, Web Push, In-App Messaging).
• Prior consulting or client‑facing advisory experience.
• Bachelor’s degree or equivalent professional experience.

Leadership & Soft Skills

• Exceptional communication skills—you can simplify complex technical topics for non-technical stakeholders and present with clarity and confidence.
• Strong collaborative instincts with a track record of leading cross-functional teams without direct reporting authority.
• A resourceful and solutions-oriented approach to problem-solving; you exhaust available tools, documentation, and networks before escalating.
• High emotional intelligence and the ability to navigate ambiguity, manage competing priorities, and maintain composure under pressure.
• A growth mindset—you seek feedback, invest in continuous learning, and help others grow alongside you.

Nice to Have

• Braze certification or equivalent platform credentials.
• Experience with marketing automation platforms beyond Braze (e.g., Salesforce Marketing Cloud, Iterable, Klaviyo).
• Familiarity with data warehousing, API integrations, or BI/reporting tools commonly used alongside Braze.
• Experience mentoring or managing technical consultants.

The annual salary range for this position is $94,000 - $160,075.

Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.

For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Location: USA - Remote - Colorado

Brand: Merkle

Time Type: Full time

Contract Type: Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail [e-mail] clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.

About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us

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