Senior Brand Insights Manager - Pharma Strategy

Otsuka Pharmaceutical Companies (U.S.); Princeton (NJ); Hybrid; USD 150,000 - 224,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Tuition reimbursement

401(k) with match

Paid holidays and paid leave

Job summary

Otsuka Pharmaceutical Company in Princeton, New Jersey, seeks a Senior Manager, Brand Insights to design and manage market research projects supporting inline brands and early development assets. Hybrid work with travel around 20% may be required; strong cross-functional collaboration is essential.

You will oversee qualitative and quantitative research, partner with MR agencies, and provide actionable insights to senior leadership within a high-performing team.

Qualifications

• 7 years of pharmaceutical/biotech commercial experience preferred with at least 3-4 years in a primary and/or secondary market research or consulting position.
• Bachelor’s degree or post-graduate degree (Master’s/Ph.D.) in quantitative field highly desired.

Responsibilities

• Be a strategic partner to the commercial teams to lead the design and delivery of high quality, applicable business insights by conducting market research projects.
• Oversee and deliver independently qualitative and quantitative primary market research.
• Lead cross-functional secondary analytics reports including leadership KPI dashboards.
• Lead in-depth situation analyses and SWOT of relevant disease areas for brand planning.
• Lead strategic insights workshops to convert data into insights.
• Manage the contracted vendor and contribute to development of insights.

Skills

Market research

Analytics

Cross-functional collaboration

Project management

MS Office suite

Education

Bachelor’s degree in quantitative field

Master’s/Ph.D. preferred

Job description

Otsuka Pharmaceutical Company in Princeton, New Jersey, seeks a Senior Manager, Brand Insights to design and manage market research projects supporting inline brands and early development assets. Hybrid work with travel around 20% may be required; strong cross-functional collaboration is essential.

You will oversee qualitative and quantitative research, partner with MR agencies, and provide actionable insights to senior leadership within a high-performing team.