Senior Brand Growth & Innovation Manager

Specialized Recruiting Group - South Central Indiana; Indianapolis (IN); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Paid time off and company holidays

Retirement savings opportunities

Professional development and career

Collaborative and innovative work env.

Job summary

Specialized Recruiting Group - South Central Indiana seeks a Senior Manager, Brand Strategy & Product Innovation to accelerate growth through brand development and new product initiatives in consumer products. You will partner with leadership and cross-functional teams to identify opportunities and guide introductions while strengthening market presence.

The ideal candidate combines strategic thinking with creativity and analytics, leading initiatives from concept through execution and

Qualifications

• Bachelor's degree in Business, Marketing, Communications or related field.
• 5+ years in brand management, product marketing, innovation or related roles.
• Proven success leading launches and cross-functional projects.

Responsibilities

• Drive brand growth initiatives and identify opportunities to expand market presence.
• Lead new product development and launch activities from concept to commercialization.
• Analyze consumer trends, market dynamics, and business performance to inform strategy.
• Partner with Sales, Marketing, Operations, Supply Chain, and Product Development teams.
• Manage multiple projects, timelines, and cross-functional priorities for successful outcomes.
• Build strong relationships with customers, distributors and strategic partners.
• Support product portfolio management, pricing, forecasting, and profitability goals.
• Deliver product training, presentations, and market insights to stakeholders.
• Contribute to annual planning, budgeting, and continuous improvement efforts.

Skills

Brand management

Product marketing

Product development

Cross-functional leadership

Analytical thinking

Communication skills

Education

Bachelor's degree in Business/Marketing/Communications

Job description

Our client, a growing consumer products organization, is seeking a strategic and results-driven Senior Manager, Brand Strategy & Product Innovation to accelerate business growth through brand development, market expansion, and innovative product initiatives. This role will partner closely with leadership and cross-functional teams to identify new opportunities, guide new product introductions, and strengthen market presence.

The ideal candidate combines strong business acumen with creativity, analytical thinking, and the ability to lead initiatives from concept through execution.

Why Consider This Opportunity

• High-visibility role with direct exposure to senior leadership.
• Opportunity to influence strategic growth initiatives across the organization.
• Dynamic environment focused on innovation and continuous improvement.
• Cross-functional position offering broad business impact.
• Strong potential for professional growth and advancement.

What You'll Do

As the Senior Brand Growth & Innovation Manager, you will:

• Drive brand growth initiatives and identify opportunities to expand market presence.
• Lead new product development and launch activities from concept through commercialization.
• Analyze consumer trends, market dynamics, and business performance to support strategic decision-making.
• Partner with Sales, Marketing, Operations, Supply Chain, and Product Development teams to execute growth initiatives.
• Manage multiple projects, timelines, and cross-functional priorities to ensure successful outcomes.
• Build strong relationships with customers, distributors, and strategic partners.
• Support product portfolio management, pricing strategies, forecasting, and profitability objectives.
• Deliver product training, presentations, and market insights to internal and external stakeholders.
• Contribute to annual planning, budgeting, and continuous improvement efforts.

Compensation & Benefits Salary:

• Paid time off and company holidays
• Retirement savings opportunities
• Professional development and career advancement opportunities
• Collaborative and innovative work environment

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or a related field.
• 5+ years of experience in brand management, product marketing, innovation, product development, or related functions.
• Proven success leading product launches, growth initiatives, and cross-functional projects.
• Strong analytical skills with experience using market trends, consumer insights, and business data to drive decisions.
• Excellent communication, presentation, and relationship-building abilities.
• Experience within consumer products, manufacturing, beauty, personal care, or related industries preferred.

If you are a strategic leader passionate about innovation, product development, and driving brand growth, we encourage you to apply.