Senior Brand & Digital Marketing Leader — NA Seeds

Syngentagroup; Lisle (IL); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Medical, Dental & Vision

401k with company match

Paid vacation

Education assistance

Wellness programs

Flexible work options

Job summary

Syngenta is seeking a Brand & Digital Marketing Manager to lead the North America Seeds Brand & Digital Marketing organization, translating business priorities into integrated customer experiences across channels.

You will set portfolio strategy, drive full-funnel campaigns, and advance digital marketing capabilities including CRM, analytics, and AI-enabled approaches to strengthen brand equity and grow the business.

Qualifications

• Bachelor's degree in Agriculture, Business, Marketing, Communications, or related field.
• 10+ years of progressive experience in marketing, communications, brand, digital, or agency environments.
• Experience leading cross-functional programs and portfolios.
• Strong strategic marketing expertise across brand strategy, integrated marketing, customer experience, digital channels, CRM, content, media, and marketing automation.

Responsibilities

• Set and lead the integrated brand and digital marketing strategy for the North America Seeds portfolio.
• Lead integrated marketing and commercialization across brands, products, traits, and innovation platforms.
• Advance digital marketing capabilities including web strategy, CRM, marketing automation, and analytics.
• Drive data-informed marketing investment and performance with KPIs and ROI measurement.
• Lead cross-functional partnerships to deliver high-quality programs and campaigns across channels.

Skills

Brand strategy

Integrated marketing

Digital channels

CRM

Marketing automation

Data-driven marketing

Education

Bachelor's degree in Agriculture/Business/Marketing/Communications

Tools

Salesforce

Marketing Cloud

CRM platforms

Web analytics

Search & paid media

Lead management

AI-enabled marketing

Job description

Syngenta is seeking a Brand & Digital Marketing Manager to lead the North America Seeds Brand & Digital Marketing organization, translating business priorities into integrated customer experiences across channels.

You will set portfolio strategy, drive full-funnel campaigns, and advance digital marketing capabilities including CRM, analytics, and AI-enabled approaches to strengthen brand equity and grow the business.