Flexible Senior Brand & Digital Marketing Lead, AgTech

Syngenta Group; Lisle (IL); On-site; USD 144,000 - 267,000; Full time

Benefits offered by this job

Flexible work options

Full Benefit Package (Medical, Dental,

401k with company match

Profit Sharing & Retirement Savings

Paid Vacation & Holidays

Maternity and Paternity Leave

Education Assistance

Wellness Programs

Corporate Discounts

Job summary

Syngenta Seeds is seeking a Brand & Digital Marketing Manager for North America to set portfolio strategy and translate business priorities into integrated customer experiences. You will lead campaigns across digital channels, CRM, and events, driving growth and brand equity.

You will advance capabilities in web strategy, marketing automation, and analytics, leveraging data-driven insights to optimize investments and outcomes.

Qualifications

• Bachelor’s degree or equivalent experience in a marketing-related field.
• 10+ years in marketing, brand, digital, or agency environments with leadership experience.
• Proven people leadership experience guiding high-performing teams.
• Strong strategic marketing expertise across brand strategy, integrated marketing, customer experience, digital channels, CRM, content, and marketing automation.
• Data-driven decision making using customer insights, research, data, and performance metrics.
• Experience managing significant budgets and external partnerships with senior stakeholders.

Responsibilities

• Set and lead the integrated brand and digital marketing strategy for North America Seeds portfolio.
• Lead integrated marketing and commercialization across brands, products, traits, and platforms with full-funnel campaigns.
• Advance digital marketing and customer experience capabilities including web strategy, CRM, analytics, and AI-enabled approaches.
• Drive data-informed marketing investment with KPIs, ROI measurement, and resource allocation.
• Lead cross-functional and external partnerships across Commercial Excellence, Sales, Product, R&D, Digital/IT, Operations, agencies, and vendors.
• Build and lead a high-performing marketing organization with scalable processes and clear accountability.

Skills

Brand strategy

Integrated marketing

Customer experience

Digital channels

CRM

Marketing automation

Data-driven marketing

Leadership

Budget management

Cross-functional collaboration

Education

Bachelor’s degree in Agriculture, Business, Marketing, Communications, or related field

Tools

Salesforce

Marketing Cloud

CRM platforms

Web analytics

Search

Paid media

Lead management

AI-enabled marketing

Job description

Syngenta Seeds is seeking a Brand & Digital Marketing Manager for North America to set portfolio strategy and translate business priorities into integrated customer experiences. You will lead campaigns across digital channels, CRM, and events, driving growth and brand equity.

You will advance capabilities in web strategy, marketing automation, and analytics, leveraging data-driven insights to optimize investments and outcomes.