Marketing Head West

Syngenta Group; California; On-site; USD 144,000 - 267,000; Full time

Benefits offered by this job

Flexible work options

Medical, Dental & Vision benefits

401(k) with company match

Paid vacation and holidays

Education assistance

Job summary

Syngenta is seeking a Marketing Head West in Woodland, CA to lead the Vegetable Seeds Team and drive sustainable growth. You will shape market offerings, manage the brand portfolio, and optimize marketing resources for exceptional customer experiences.

You will guide Commercial Heads and CU Managers, coordinate with R&D and Supply Chain, and ensure aligned go-to-market strategies across geographies. Strong leadership and strategic thinking are essential.

Qualifications

• Develop and execute marketing strategies communicating brand value to audiences.
• Create innovative marketing solutions that differentiate the brand.
• Analyze market trends, customer data, and performance metrics to optimize strategies.

Responsibilities

• Lead and develop the marketing team through a performance culture and coaching.
• Manage geography marketing investments, budgets, and ROI with KPIs.
• Drive portfolio optimization for customer segments with value-based pricing.
• Align crop strategies with business objectives and allocate resources.
• Design and manage superior customer experiences using data-driven insights.

Skills

Marketing strategy

Budget management

ROI analysis

Team leadership

Data analysis

Communication skills

Education

Bachelor's degree in business or quantitative field

Master's degree preferred

Job description

About Syngenta

At Syngenta Seeds Field Crops, we're reshaping the future of agriculture and empowering farmers to meet the ever-growing demand for food and fuel. We’re a global Ag Tech powerhouse, headquartered in the United States, with passionate, local experts collaborating with farmers to deliver solutions that create market opportunities. We unite precision breeding, advanced biotechnology trait choice, and digital platforms for unmatched in-field performance. Our seeds help mitigate risks such as disease, insect, weed, and extreme weather pressures, all while promoting sustainable farming practices that protect and enhance our planet. Join our mission of revolutionizing food security and transforming agriculture.

At Syngenta, our goal is to build the most collaborative and trustworthy team in agriculture, providing top-quality seeds and innovative crop protection solutions that improve farmers' success. To support this mission, Syngenta's Vegetable Seeds Team is seeking a Marketing Head West in Woodland, CA. This role will drive sustainable business growth by creating compelling market offerings and exceptional customer experiences for target customers through strategic management of brand, portfolio, and marketing resources, while ensuring optimal return on marketing investments.

Accountabilities

• Lead and develop the marketing team through a performance culture, marketing excellence, and effective coaching programs to achieve marketing objectives.


• Manage and optimize geography marketing investments, budgets, and ROI while tracking key performance metrics to meet financial targets.


• Drive portfolio optimization for customer segments through value-based pricing strategies and compelling value propositions.


• Execute crop strategies aligned with business objectives and financial targets, ensuring effective resource allocation across crops and geographies, considering the competitive landscape.


• Design, deliver, and manage superior customer experiences using data-driven decision-making frameworks and optimizing A&P resources.


• Guide Commercial Heads and CU Managers in developing effective go-to-market strategies while monitoring and responding to market trends, industry best practices, and evolving customer needs.


• Ensure harmonized execution of global marketing platforms and processes, such as: Product Meetings, CU/Regional Offer Meetings, Campaign Offer Planning, Target Product Profiles (TPP), Value Pricing, 5-Year Business Planning.


• Partner with Commercial Units, R&D, and Production & Supply Chain to drive cross-functional alignment.

• Bachelor's degree in Business or a quantitative field required; Master's degree (MBA, Marketing, or related field) preferred.


• Develop and execute marketing strategies that effectively communicate the brand value proposition to target audiences.


• Create innovative marketing solutions that differentiate the brand from competitors.


• Analyze market trends, customer data, and performance metrics to inform and optimize marketing strategies.


• Identify and understand the needs and preferences of different customer segments.


• Develop and implement targeted marketing campaigns to reach specific audiences.


• Drive customer satisfaction through data-driven marketing approaches.


• Manage marketing budgets effectively and allocate resources for maximum ROI.


• Set and achieve measurable goals and objectives that drive business growth.


• Demonstrate a results-oriented mindset with a focus on quantifiable outcomes.


• Lead and motivate a team of marketing professionals to achieve common goals.


• Communicate effectively with internal and external stakeholders, such as senior management, team members, and customers.


• Foster a collaborative environment that encourages creative thinking and innovation.


• Strong analytical skills with the ability to translate data into actionable insights.


• Excellent written and verbal communication skills across all organizational levels.


• Creative problem-solving abilities with a track record of innovative solutions.


• Proven ability to deliver results in fast-paced, dynamic environments.

Salary for this position ranges between $143,500 - $266,500 annually.

What We Offer

• A culture that celebrates belonging and collaboration, promotes professional development and strives for a work-life balance that supports the team members. Offers flexible work options to support your work and personal needs.


• Full Benefit Package (Medical,Dental& Vision) that starts your first day.


• 401k plan with company match, Profit Sharing & Retirement Savings Contribution.


• Paid Vacation, Paid Holidays, Maternity and Paternity Leave, Education Assistance, Wellness Programs, Corporate Discounts, among other benefits.

Syngenta has been ranked as a top employer by Science Journal. Learn more about our team and our mission here: https://www.youtube.com/watch?v=OVCN_51GbNI

Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotionor any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.