Senior Brand Creative & Experiential Strategy Leader

Citigroup Inc.; New York (NY); Presencial; USD 180.000 - 245.000; Jornada completa

Descripción de la vacante

Citigroup Inc. in New York seeks a visionary SVP — Retail Brand, Creative & Experiential Strategy to shape Citi's consumer experience across channels.

You will lead creative platforms, govern design, coach teams and agencies, and collaborate with Citi Wealth to deliver world-class brand storytelling.

This role demands a track record of leading agencies or client-side brands, high taste, and the gravitas to defend bold ideas.

Formación

• 10–12+ years of progressive brand, creative, and advertising leadership experience.
• Experience leading creative/advertising agencies or world-class client-side brand management.
• Bachelor’s degree required; Master’s/advanced degree a strong plus.

Responsabilidades

• Serve as the central creative authority across US Retail businesses and elevate Citi’s presence.
• Champion design craft across consumer touchpoints with brand identity and messaging consistency.
• Coach teams and agencies on writing inspiring briefs and directing creative work.

Conocimientos

Brand leadership

Creative strategy

Agency leadership

Stakeholder management

Educación

Bachelor's degree in Marketing, Advertising, Fine Arts, Communications, Design, or related field

Master’s/advanced degree (strong plus)

Descripción del empleo

Citigroup Inc. in New York seeks a visionary SVP — Retail Brand, Creative & Experiential Strategy to shape Citi's consumer experience across channels.

You will lead creative platforms, govern design, coach teams and agencies, and collaborate with Citi Wealth to deliver world-class brand storytelling.

This role demands a track record of leading agencies or client-side brands, high taste, and the gravitas to defend bold ideas.