Senior Brand Communications Leader

Mike’s Hard Lemonade Co.

Chicago (IL)

On-site

USD 114,000 - 137,000

Full time

14 days+
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Benefits offered by this job

Bonus plan
Health and welfare benefits
401(k) matching
Paid time off
Career development

Job summary

Mark Anthony Group in Chicago, IL is seeking a Senior Manager, Brand Communications to lead inbound and outbound communications across social, influencer, consumer care, and earned media for a portfolio of iconic beverage brands.

You will shape strategy, drive cross-functional collaboration with Brand Marketing, Legal and agencies, manage two direct reports, and own performance reporting to grow brand relevance and consumer engagement.

Qualifications

  • Bachelor's Degree & minimum of 7 years of relevant Communications experience, preferably within Alc/Bev or CPG.
  • Experience working in a fast-moving, explosive-growth global brand.

Responsibilities

  • Own and oversee all inbound and outbound communications across assigned brands, including organic social, influencer, community management, consumer care, and earned media.
  • Develop and execute social and communications strategies that align to broader brand and business priorities.
  • Drive start-to-finish accountability for communications initiatives—from strategy and briefing through execution, optimization, and performance reporting.
  • Lead influencer strategy and activation, partnering with agencies and internal teams (without direct contract management).
  • Oversee community management and consumer care standards, ensuring timely, on-brand responses and clear reporting.
  • Guide earned media and thought-leadership efforts in partnership with PR and communications stakeholders.
  • Manage agency and partner relationships, including briefing, feedback, performance oversight, and budget stewardship.
  • Track performance across social, influencer, and earned media, using insights to optimize engagement and growth.
  • Support brand act planning and execution, ensuring communications are fully integrated and activated with excellence.
  • Manage and develop two direct reports, fostering a high-performing, collaborative team.

Skills

Leadership
Collaboration

Education

Bachelor's Degree

Job description

Mark Anthony Group in Chicago, IL is seeking a Senior Manager, Brand Communications to lead inbound and outbound communications across social, influencer, consumer care, and earned media for a portfolio of iconic beverage brands.

You will shape strategy, drive cross-functional collaboration with Brand Marketing, Legal and agencies, manage two direct reports, and own performance reporting to grow brand relevance and consumer engagement.

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