Senior Automotive Marketing Programs Lead

Publicis Groupe; Troy (MI); On-site; USD 50,000 - 63,000; Full time

Benefits offered by this job

Flexible working arrangements

Work Your World Program

Matching Gifts

Paid time off

Wellness benefits

Job summary

Publicis Digital Experience is seeking a Senior Account Executive to work with cross-functional teams on dealer omnichannel marketing programs, supporting project documentation and timelines. You may manage projects independently and ensure client and internal requirements are met.

The role emphasizes strong communication, leadership, and effective collaboration across creative, data, and sales resources to deliver on marketing initiatives.

Qualifications

• Bachelor’s degree in marketing, advertising, or related field, or commensurate experience.
• 3–5 years of project/account management experience in marketing services, automotive client experience preferred.
• Experience with cross-channel digital campaigns.
• Strong written and verbal communication skills.
• Ability to manage multiple tasks and prioritize responsibilities.
• Excellent leadership and organizational abilities.
• Understanding of basic project management principles.
• Experience with Adobe Workfront and MS Office.

Responsibilities

• Assist with program management and execution of dealer omnichannel marketing programs.
• Develop and maintain project documents, assets, timelines, checklists, and reports.
• Collaborate with creative, data, digital, operations, and sales teams to meet client and legal requirements.
• Troubleshoot and resolve program-related discrepancies efficiently.
• Manage medium- to large-sized projects and enhancements.

Skills

Project management

Communication

Leadership

Cross-channel campaigns

Adobe Workfront

Microsoft Office

Organizational skills

Education

Bachelor’s degree in marketing/advertising or related field

Tools

Adobe Workfront

MS Office (Word/Excel/PowerPoint/Outlook)

Job description

Publicis Digital Experience is seeking a Senior Account Executive to work with cross-functional teams on dealer omnichannel marketing programs, supporting project documentation and timelines. You may manage projects independently and ensure client and internal requirements are met.

The role emphasizes strong communication, leadership, and effective collaboration across creative, data, and sales resources to deliver on marketing initiatives.